Paid Social Ads Strategy & Campaign SetupNicole Allen
I offer paid social campaign strategy, setup, and in-flight optimisation across Meta, TikTok, and other key platforms. From targeting and copy to results and reporting, I’ll make sure your spend is working hard, and backed by a clear plan.
What's included
Campaign Strategy & Audience Targeting Plan
Platform-specific campaign structure, audience segmentation, and targeting recommendations aligned to your goals and budget.
Ad Creative Direction & Copywriting
Messaging framework, suggested formats, and on-brand copy tailored for your target audience. Assets can be created from your existing visuals or supported with direction.
Ad Account Setup & Campaign Launch
Full setup of campaigns in Meta, TikTok, or Pinterest Ads Manager, including ad set structure, audience buildout, placement settings, and scheduling.
Performance Monitoring & Campaign Optimisation
Ongoing monitoring of key metrics and in-flight optimisation of campaign elements, including: targeting, creative, and bidding adjustments to maximise performance during the campaign run.
End-of-Campaign Performance Report
A clear wrap-up report highlighting key results, insights, and next-step recommendations including: platform data, creative learnings, and optimisation notes.
FAQs
I offer paid social support across Meta (Facebook & Instagram), TikTok, YouTube and Pinterest. If you're running ads on another platform, just ask - I'm happy to advise or adapt.
I provide creative direction and copy, and can use your existing brand assets to build ads. If you're looking for original design or video production, that can be scoped separately or supplied by your team.
Yes, I monitor performance during the campaign and make optimisations to ensure we’re getting the best results for your budget.
Absolutely. I provide a clear, end-of-campaign report with key results, insights, and actionable next steps.
I typically recommend a minimum media spend of $500–$1,000/month, depending on your goals and platform. I'm happy to help determine what makes sense for your brand.
I manage the campaign setup and optimisation, but the media spend stays under your control. You'll handle payments directly through your ad platform (e.g. Meta, TikTok). I’ll guide you through the access setup if needed.
Contact for pricing
Tags
Facebook Ads
Google Ads
Instagram Ads
Pinterest
TikTok Ads
Digital Marketer
Social Media Manager
Social Media Marketer
Service provided by
Nicole Allen Canada
- 5.00
- Rating
- 5
- Followers
Paid Social Ads Strategy & Campaign SetupNicole Allen
Contact for pricing
Tags
Facebook Ads
Google Ads
Instagram Ads
Pinterest
TikTok Ads
Digital Marketer
Social Media Manager
Social Media Marketer
I offer paid social campaign strategy, setup, and in-flight optimisation across Meta, TikTok, and other key platforms. From targeting and copy to results and reporting, I’ll make sure your spend is working hard, and backed by a clear plan.
What's included
Campaign Strategy & Audience Targeting Plan
Platform-specific campaign structure, audience segmentation, and targeting recommendations aligned to your goals and budget.
Ad Creative Direction & Copywriting
Messaging framework, suggested formats, and on-brand copy tailored for your target audience. Assets can be created from your existing visuals or supported with direction.
Ad Account Setup & Campaign Launch
Full setup of campaigns in Meta, TikTok, or Pinterest Ads Manager, including ad set structure, audience buildout, placement settings, and scheduling.
Performance Monitoring & Campaign Optimisation
Ongoing monitoring of key metrics and in-flight optimisation of campaign elements, including: targeting, creative, and bidding adjustments to maximise performance during the campaign run.
End-of-Campaign Performance Report
A clear wrap-up report highlighting key results, insights, and next-step recommendations including: platform data, creative learnings, and optimisation notes.
FAQs
I offer paid social support across Meta (Facebook & Instagram), TikTok, YouTube and Pinterest. If you're running ads on another platform, just ask - I'm happy to advise or adapt.
I provide creative direction and copy, and can use your existing brand assets to build ads. If you're looking for original design or video production, that can be scoped separately or supplied by your team.
Yes, I monitor performance during the campaign and make optimisations to ensure we’re getting the best results for your budget.
Absolutely. I provide a clear, end-of-campaign report with key results, insights, and actionable next steps.
I typically recommend a minimum media spend of $500–$1,000/month, depending on your goals and platform. I'm happy to help determine what makes sense for your brand.
I manage the campaign setup and optimisation, but the media spend stays under your control. You'll handle payments directly through your ad platform (e.g. Meta, TikTok). I’ll guide you through the access setup if needed.
Contact for pricing