Content Marketing, Content Calendar and Social ListeningKunal Arora
I help brands grow their online presence and generate consistent leads through strategic content marketing paired with real-time social listening. From content strategy and SEO-optimized blog posts to engaging social media campaigns and short-form videos, I create purposeful content that attracts, educates, and converts. Every piece is backed by research, built around your brand voice, and tailored to your ideal customer’s journey—whether they’re discovering you for the first time or ready to buy.
What sets me apart is my focus on listening to your audience as much as speaking to them. Using advanced social listening tools, I monitor trends, track brand mentions, analyze competitor moves, and uncover customer pain points—so your content is not only relevant but also timely and responsive. With a strong mix of creativity, SEO, and data-driven insights, I help you build a loyal, engaged audience that drives long-term business growth.
What's included
Content Strategy Development
Deliverable: A full content strategy tailored to your brand goals, audience, and marketing funnel.
What’s Included:
Audience persona creation and customer journey mapping
Topic and pillar content planning aligned with SEO and industry trends
Platform selection and tone-of-voice guidelines
Content calendar (30–90 days) with distribution plan
Funnel alignment (awareness, consideration, decision)
✅ Outcome: A strategic blueprint to create consistent, purposeful content that attracts and educates your ideal audience.
Content Creation & Publishing
Deliverable: High-quality, multi-format content optimized for each platform and goal.
What’s Included:
Blog articles (SEO-optimized, long-form or short-form)
Social media posts (Instagram, LinkedIn, Facebook, X)
Video content scripts and short-form video concepts (Reels, Shorts, TikToks)
Visual design assets (carousels, infographics, branded graphics)
Hashtag strategy and SEO meta tags for visibility
Content scheduling using tools like Buffer, Hootsuite, or GoHighLevel
✅ Outcome: Consistent, professional content that builds authority, drives engagement, and brings traffic to your website or funnel.
SEO & Performance Optimization
Deliverable: Search engine optimization to maximize visibility and performance of your content.
What’s Included:
Keyword research and content gap analysis
On-page SEO for blog and website content (title tags, headers, internal linking)
Structured content with readability and engagement in mind
Monitoring of ranking performance using tools like SEMrush or Ubersuggest
Monthly SEO reports and optimization updates
✅ Outcome: Content that ranks in search engines, drives organic traffic, and supports long-term lead generation.
Social Listening & Market Insights
Deliverable: Real-time social media monitoring to track brand mentions, competitor activity, and customer sentiment.
What’s Included:
Setup of listening tools (Brand24, Sprout Social, Hootsuite, or native tools)
Monitoring of brand mentions, hashtags, and relevant keywords
Competitor analysis and trend tracking
Weekly/monthly sentiment and engagement reports
Insights on customer feedback, pain points, and content opportunities
✅ Outcome: A pulse on what your audience cares about—so you can create content that resonates, engage in real-time, and adapt messaging accordingly.
Engagement & Community Building
Deliverable: Active content engagement and community growth strategy.
What’s Included:
Comment replies, DMs, and conversation starters
Engagement with niche influencers, industry leaders, and potential partners
UGC (user-generated content) collection strategies
Calls-to-action and content hooks to build loyal followers
Optional: running and managing giveaways or challenges to drive interaction
✅ Outcome: A growing, engaged audience that knows, likes, and trusts your brand.
Performance Tracking & Content Optimization
Deliverable: Monthly content performance audits and next-step recommendations.
What’s Included:
Analytics tracking (reach, engagement, traffic, conversions)
Platform-specific performance reviews (LinkedIn, Instagram, blog, YouTube, etc.)
Content scoring (what’s working, what’s not)
Adjusted strategy and calendar updates based on data
ROI reports (lead generation, click-throughs, shares, and saves)
✅ Outcome: A feedback loop that ensures your content improves month after month.
FAQs
I create content for blogs, LinkedIn, Instagram, Facebook, YouTube, TikTok, X, and more—depending on where your audience is most active and where you want to grow.
Both. I start by developing a full content strategy and calendar, then handle content creation, design, publishing, engagement, and reporting—end to end.
Yes! I do in-depth keyword research and write SEO-optimized blog posts with proper formatting, meta tags, headers, internal links, and more to help your content rank.
I base it on your goals, customer journey, keyword research, competitor analysis, and what’s trending in your niche. Plus, I monitor what your audience is talking about through social listening tools.
I can handle everything! I create branded graphics, carousels, short-form video concepts, and more. If you have an in-house designer, I’m happy to collaborate too.
Social listening involves tracking mentions, trends, competitor content, and audience sentiment across social platforms. It helps us understand what your audience cares about, so your content stays relevant and timely.
That depends on your goals and package, but I typically recommend 3–5 social posts per week and 2–4 blog posts per month for steady growth and engagement.
Yes—community engagement is part of my service. I reply to comments, manage DMs, and interact with followers to build relationships and grow your brand organically.
Absolutely. I can turn one blog post into multiple social media posts, carousels, Reels, or even email content—maximizing your content ROI.
Yes! I provide monthly performance reports that track engagement, reach, growth, traffic, and content performance—plus insights on what’s working and what to improve.
Starting at$80 /hr
Tags
Adobe Photoshop
Canva
Instagram
LinkedIn
TikTok
Content Creator
Content Writer
Social Content Designer
Service provided by
Kunal Arora Budapest, Hungary
- 2
- Followers
Content Marketing, Content Calendar and Social ListeningKunal Arora
Starting at$80 /hr
Tags
Adobe Photoshop
Canva
Instagram
LinkedIn
TikTok
Content Creator
Content Writer
Social Content Designer
I help brands grow their online presence and generate consistent leads through strategic content marketing paired with real-time social listening. From content strategy and SEO-optimized blog posts to engaging social media campaigns and short-form videos, I create purposeful content that attracts, educates, and converts. Every piece is backed by research, built around your brand voice, and tailored to your ideal customer’s journey—whether they’re discovering you for the first time or ready to buy.
What sets me apart is my focus on listening to your audience as much as speaking to them. Using advanced social listening tools, I monitor trends, track brand mentions, analyze competitor moves, and uncover customer pain points—so your content is not only relevant but also timely and responsive. With a strong mix of creativity, SEO, and data-driven insights, I help you build a loyal, engaged audience that drives long-term business growth.
What's included
Content Strategy Development
Deliverable: A full content strategy tailored to your brand goals, audience, and marketing funnel.
What’s Included:
Audience persona creation and customer journey mapping
Topic and pillar content planning aligned with SEO and industry trends
Platform selection and tone-of-voice guidelines
Content calendar (30–90 days) with distribution plan
Funnel alignment (awareness, consideration, decision)
✅ Outcome: A strategic blueprint to create consistent, purposeful content that attracts and educates your ideal audience.
Content Creation & Publishing
Deliverable: High-quality, multi-format content optimized for each platform and goal.
What’s Included:
Blog articles (SEO-optimized, long-form or short-form)
Social media posts (Instagram, LinkedIn, Facebook, X)
Video content scripts and short-form video concepts (Reels, Shorts, TikToks)
Visual design assets (carousels, infographics, branded graphics)
Hashtag strategy and SEO meta tags for visibility
Content scheduling using tools like Buffer, Hootsuite, or GoHighLevel
✅ Outcome: Consistent, professional content that builds authority, drives engagement, and brings traffic to your website or funnel.
SEO & Performance Optimization
Deliverable: Search engine optimization to maximize visibility and performance of your content.
What’s Included:
Keyword research and content gap analysis
On-page SEO for blog and website content (title tags, headers, internal linking)
Structured content with readability and engagement in mind
Monitoring of ranking performance using tools like SEMrush or Ubersuggest
Monthly SEO reports and optimization updates
✅ Outcome: Content that ranks in search engines, drives organic traffic, and supports long-term lead generation.
Social Listening & Market Insights
Deliverable: Real-time social media monitoring to track brand mentions, competitor activity, and customer sentiment.
What’s Included:
Setup of listening tools (Brand24, Sprout Social, Hootsuite, or native tools)
Monitoring of brand mentions, hashtags, and relevant keywords
Competitor analysis and trend tracking
Weekly/monthly sentiment and engagement reports
Insights on customer feedback, pain points, and content opportunities
✅ Outcome: A pulse on what your audience cares about—so you can create content that resonates, engage in real-time, and adapt messaging accordingly.
Engagement & Community Building
Deliverable: Active content engagement and community growth strategy.
What’s Included:
Comment replies, DMs, and conversation starters
Engagement with niche influencers, industry leaders, and potential partners
UGC (user-generated content) collection strategies
Calls-to-action and content hooks to build loyal followers
Optional: running and managing giveaways or challenges to drive interaction
✅ Outcome: A growing, engaged audience that knows, likes, and trusts your brand.
Performance Tracking & Content Optimization
Deliverable: Monthly content performance audits and next-step recommendations.
What’s Included:
Analytics tracking (reach, engagement, traffic, conversions)
Platform-specific performance reviews (LinkedIn, Instagram, blog, YouTube, etc.)
Content scoring (what’s working, what’s not)
Adjusted strategy and calendar updates based on data
ROI reports (lead generation, click-throughs, shares, and saves)
✅ Outcome: A feedback loop that ensures your content improves month after month.
FAQs
I create content for blogs, LinkedIn, Instagram, Facebook, YouTube, TikTok, X, and more—depending on where your audience is most active and where you want to grow.
Both. I start by developing a full content strategy and calendar, then handle content creation, design, publishing, engagement, and reporting—end to end.
Yes! I do in-depth keyword research and write SEO-optimized blog posts with proper formatting, meta tags, headers, internal links, and more to help your content rank.
I base it on your goals, customer journey, keyword research, competitor analysis, and what’s trending in your niche. Plus, I monitor what your audience is talking about through social listening tools.
I can handle everything! I create branded graphics, carousels, short-form video concepts, and more. If you have an in-house designer, I’m happy to collaborate too.
Social listening involves tracking mentions, trends, competitor content, and audience sentiment across social platforms. It helps us understand what your audience cares about, so your content stays relevant and timely.
That depends on your goals and package, but I typically recommend 3–5 social posts per week and 2–4 blog posts per month for steady growth and engagement.
Yes—community engagement is part of my service. I reply to comments, manage DMs, and interact with followers to build relationships and grow your brand organically.
Absolutely. I can turn one blog post into multiple social media posts, carousels, Reels, or even email content—maximizing your content ROI.
Yes! I provide monthly performance reports that track engagement, reach, growth, traffic, and content performance—plus insights on what’s working and what to improve.
$80 /hr