What's included

• Logo Suite

  Logo creation to reflect your brand. The type of logo depends on the business needs. Includes a main logo, responsive logo, submarks, favicon.

• Typography

  Typography selection to reflect your brand. The typography used is carefully researched and chosen to fit your brand. Includes a primary typeface, secondary typeface. (A display font may be added depending on project scope.) Client will need to purchase their own font licenses once the project is completed.

• Color Palette

  Custom color palette curated for your brand. Color selection is based off color psychology to truly make impact on your client base when interacting with your brand.

• Iconography (If needed)

  Custom iconography to help support your brand's visual identity. These can be used as IG highlight covers, contact photos, and more.

• Visual Identity Brand Sheet

  The client will receive a digital file of their new visual identity. This gives the client an overview of their visual identity in action.