User research & analysis

Anush Ohanyan

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About this service

Summary

As a UX researcher with a foundation in cognitive science, I conduct unbiased studies that uncover deeper user insights. My approach minimizes the influence of personal biases, even within collaborative settings, ensuring that the data you receive is objective and actionable.

Process

Project Kickoff: We'll begin by discussing your project goals, objectives, and desired outcomes through a questionnaire.

Research Planning: Based on your project goals, I'll develop a tailored research plan, including the methodology, timeline, and deliverables.

Participant Recruitment: I'll identify and recruit participants who closely match your target audience, ensuring that our research findings are relevant and actionable.

Data Collection: Using a combination of research methods, such as interviews, surveys, usability testing, or diary studies, I'll collect valuable data from participants.

Data Analysis & Synthesize: After the data collection, I will thoroughly analyze the collected data to extract meaningful insights, and identify patterns and key trends.

I'll collaborate with stakeholders throughout the research process, providing regular updates and seeking their input to ensure the research aligns with project goals. Additional presentations will be scheduled based on your needs and availability.

What's included

User Research Report
A document outlining the research methodology, findings, insights, and recommendations includes qualitative and quantitative data analysis, visualizations, and actionable insights for product development. Format [PDF, Word, or Figjam file]
Customer Journey Map
A visual representation of a user's journey through a product or service, highlighting touchpoints, emotions, and pain points ++ supporting materials such as user quotes and observations. Includes actionable recommendations for improving the user experience. Artifact format [Figjam or Miro file]
Usability Testing Report
A summary of findings from usability testing sessions, including key usability issues, recommendations for improvement, and supporting evidence. Format [PDF, Word/Excel, or Figjam file]

Example projects