What's included

• Logo Files

  -Primary Logo: The main logo design in multiple formats (PNG, SVG, PDF, EPS) for versatile use across digital and print platforms. -Secondary Logo Variations: Alternate logo versions (e.g., stacked, icon-only, monochrome) for different applications and scenarios. -Logo Usage Guidelines: Detailed instructions on correct logo usage, including clear space requirements, minimum sizes, and color variations.

• Typography

  -Font Files: The selected font families (with licenses) for both print and web use, including primary and secondary fonts. -Typography Guidelines: Specifications for font usage, including styles, sizes, line spacing, and hierarchy for headings, subheadings, body text, etc.

• Color Palette

  -Brand Color Palette: A comprehensive guide to your brand colors, including primary, secondary, and accent colors with HEX, RGB, and CMYK codes for consistent color usage across all media. -Color Usage Guidelines: Instructions on how to effectively use the color palette in different contexts to maintain brand consistency.

• Brand Patterns and Graphics

  -Custom Patterns and Textures: Design files for any custom patterns, textures, or graphic elements created for your brand. -Graphic Elements Guidelines: Information on how to use these elements in different brand materials (e.g., website, social media, print).

• Brand Icons and Illustrations

  -Iconography Set: A set of custom icons or illustrations in various formats that align with your brand identity. -Usage Guidelines: Instructions on how and where to use these icons to enhance brand messaging.

• Brand Guidelines Document

  -Comprehensive Brand Guidelines: A detailed PDF document outlining all elements of your brand identity, including logo usage, typography, color palette, imagery style, and tone of voice. This guide serves as a reference for maintaining brand consistency across all platforms and materials.

• Additional Brand Elements

  -Access to Files: All files are organized and provided in a secure online folder (e.g., Google Drive, Dropbox) for easy access and download. -Editable Files: Original editable files (e.g., Adobe Illustrator, Photoshop) are included for future use and modifications if needed.