✍️ Startup/Small Business Brand Identity Design
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About this service
Summary
What's included
Understanding your Brand
A brief consultation call to understand the brand's business goals, target audience, values, and brand vision. A brand questionnaire will also be shared to understand your brand on a deeper level.
Visualization
Two visual moodboards* with logo sketches (can be negotiated) for the brand. * The moodboard will contain a thorough look and feel of the brand, its tone of voice, vision and mission through image treatments, typography, illustration and mockups.
Logo Design
Designing a custom logo reflects the brand’s personality, values, and industry relevance.
Brand Collateral Design
Depending on the brand's requirement, you get to choose two brand rollouts. For example, letterhead, business cards, t-shirt designs, tote bags, and many more. This can be further discussed.
Social Media Design
9 Social media designs that includs 3 social media posts and 3 social media story
Brand Guideline
A comprehensive brand guideline on logo usage, typography, colour palette that also includes digital examples of the same.
Revision
There will be a total of 3 revisions. Extra revisions will be done on an hourly rate which can be discussed.
Off Boarding
All the required editable files will be shared such as logo files, fonts, illustrations and images.
Retainer Services (Optional)
I offer retainer services to help with the initial launch of the brand. 1. Brand Identity & Guideline Maintenance 2. Content Creation and Management (Social Media Posts) 3. Brand Campaign Guide
Example projects
Skills and tools
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