Logo Essentials

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About this service

Summary

Logo essentials: You're a small business eager to release your name and brand out into the world. After a quick discovery call, let's kick things off and craft a unique logo & brand suite to set you on your way.

Process

💬 Discovery call & questionnaire:
This is a chat. We will go through your brand’s needs and at the end of the call I will send over a questionnaire that will help us pinpoint some details about your brand’s direction. I will then forward you a quote, and if this is approved we can start the onboarding process! At this point, you will be required to sign a contract and pay a 25% deposit.   
💡 Research, Brand exploration & creation:
This is where things start getting a bit more creative! I will provide two mood boards/visual directions, based on research. Once we finalise this, I will begin working on your brand, and provide you with a proposal! 
Revision:
Sometimes we might not get it right on the first try, after all perfection takes time! This is when you review the work and send in any feedback you might have and we will fine-tune the brand.
Finalisation:
We’re done! Your brand is ready to go out into the world! After payment of the remaining 75%, I will send over all your files and you can start showing off your spiffing new brand!

What's included

  • Discovery call and questionnaire

    This is essentially a chat, after going through a list of questions I will be able to start working and researching your new brand.

  • 2 mood boards / visual directions

    This is the first step in the branding process. I will provide you with 2 visual directions and you will get to pick one.

  • Final logo suite

    Your full set of logo for your new brand.

  • Brand colours & Type pairings

    Your new brand palette and font selection.

  • Mini brand manual

    A compact manual to help guide you through your new brand.

  • Business card design

    One of the first elements designed specifically for your brand. The ideal way to introduce your brand to the world!

  • Social media starter pack

    Cover photos and social media profile images to kick-start your social media presence.

  • + 2 sets of revisions

    Throughout the project you will have 2 sets of revisions per stage. Any other revision will come at an extra cost.


Skills and tools

Brand Designer
Graphic Designer
Logo Designer
Adobe Illustrator
Adobe Photoshop

Industries

Graphic Design

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