Brand Expansion – Evolve Your Brand's Visual Identity
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About this service
Summary
FAQs
Do I need to have a logo already?
Yes—this sprint builds on an existing brand foundation. If you need a logo, check out our Brand Accelerator Sprint (in our services).
Can I add more templates or components?
Yes! We can scope in more deliverables as add-ons if needed—just let us know during kickoff. Please note, this will increase the total cost of the project.
Will I get a brand guide?
Absolutely. You’ll receive an updated or new brand guide that includes all the expanded components.
What if I need more revisions?
One round is included. Additional revision rounds can be added for $1000 each.
What's included
Brand Audit & Discovery
We’ll evaluate your current brand and identify gaps or inconsistencies. This includes a short discovery brief to define goals for the expansion.
Core Brand Updates
We’ll expand or refine your color palette, typography, and brand components to improve cohesion and usability.
Expanded Logo System (If Applicable)
Variations of your existing logo (horizontal, vertical, icon-only, etc.) to fit different use cases without breaking consistency.
Branded Design Templates
Branded templates for key touchpoints (e.g. social posts, slide decks, ads, internal docs)—typically 3–4 template types depending on your needs. Created in Figma and/or Canva.
Brand Element Library
We’ll create custom supporting elements—like shapes, patterns, linework, textures, or design accents—that can be reused across your brand materials.
Updated Living Brand Guide
A refreshed or expanded brand guide that includes all new components, use cases, and instructions for internal and external teams. Created in Figma.
Final Files
Delivered in all required formats (.AI, .SVG, .PNG, .PDF, Figma Files, etc.), organized and ready for your team or vendors to use.
Example projects
Recommendations
(5.0)
Client • Mar 25, 2025
Recommended
Working with Rocky on a major rebrand forever raised my bar for what I expect from a design partner. He's a real pro, possessing the holy-grail combo of creativity and meticulous organization. As a strong creative leader, he never compromises brand integrity just for quick wins or to please people. His commitment to his craft was evident from the get-go, and he proved instrumental in helping us deliver a one-of-a-kind visual brand.
