Brand Expansion – Evolve Your Brand's Visual IdentityRocky Roark
Already have a brand—but it feels limited, messy, or hard to use?
The Brand Expansion Sprint builds on what you’ve already created and turns it into a usable, scalable brand system. Whether you need templates, better logo variations, or updated style guidance, this sprint fills the gaps so your brand works across teams and platforms.
Includes:
1 round of feedback
Delivered in under 4 weeks
What's included
Brand Audit & Discovery
We’ll evaluate your current brand and identify gaps or inconsistencies. This includes a short discovery brief to define goals for the expansion.
Core Brand Updates
We’ll expand or refine your color palette, typography, and brand components to improve cohesion and usability.
Expanded Logo System (If Applicable)
Variations of your existing logo (horizontal, vertical, icon-only, etc.) to fit different use cases without breaking consistency.
Branded Design Templates
Branded templates for key touchpoints (e.g. social posts, slide decks, ads, internal docs)—typically 3–4 template types depending on your needs. Created in Figma and/or Canva.
Brand Element Library
We’ll create custom supporting elements—like shapes, patterns, linework, textures, or design accents—that can be reused across your brand materials.
Updated Living Brand Guide
A refreshed or expanded brand guide that includes all new components, use cases, and instructions for internal and external teams. Created in Figma.
Final Files
Delivered in all required formats (.AI, .SVG, .PNG, .PDF, Figma Files, etc.), organized and ready for your team or vendors to use.
FAQs
Yes—this sprint builds on an existing brand foundation. If you need a logo, check out our Brand Accelerator Sprint (in our services).
Yes! We can scope in more deliverables as add-ons if needed—just let us know during kickoff. Please note, this will increase the total cost of the project.
Absolutely. You’ll receive an updated or new brand guide that includes all the expanded components.
One round is included. Additional revision rounds can be added for $1000 each.
Example work
Contact for pricing
Tags
Adobe Illustrator
Adobe Photoshop
Canva
Figma
Google Drive
Brand Designer
Brand Strategist
Creative Director
Service provided by
Rocky Roark Atlanta, USA
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- Rating
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Brand Expansion – Evolve Your Brand's Visual IdentityRocky Roark
Contact for pricing
Tags
Adobe Illustrator
Adobe Photoshop
Canva
Figma
Google Drive
Brand Designer
Brand Strategist
Creative Director
Already have a brand—but it feels limited, messy, or hard to use?
The Brand Expansion Sprint builds on what you’ve already created and turns it into a usable, scalable brand system. Whether you need templates, better logo variations, or updated style guidance, this sprint fills the gaps so your brand works across teams and platforms.
Includes:
1 round of feedback
Delivered in under 4 weeks
What's included
Brand Audit & Discovery
We’ll evaluate your current brand and identify gaps or inconsistencies. This includes a short discovery brief to define goals for the expansion.
Core Brand Updates
We’ll expand or refine your color palette, typography, and brand components to improve cohesion and usability.
Expanded Logo System (If Applicable)
Variations of your existing logo (horizontal, vertical, icon-only, etc.) to fit different use cases without breaking consistency.
Branded Design Templates
Branded templates for key touchpoints (e.g. social posts, slide decks, ads, internal docs)—typically 3–4 template types depending on your needs. Created in Figma and/or Canva.
Brand Element Library
We’ll create custom supporting elements—like shapes, patterns, linework, textures, or design accents—that can be reused across your brand materials.
Updated Living Brand Guide
A refreshed or expanded brand guide that includes all new components, use cases, and instructions for internal and external teams. Created in Figma.
Final Files
Delivered in all required formats (.AI, .SVG, .PNG, .PDF, Figma Files, etc.), organized and ready for your team or vendors to use.
FAQs
Yes—this sprint builds on an existing brand foundation. If you need a logo, check out our Brand Accelerator Sprint (in our services).
Yes! We can scope in more deliverables as add-ons if needed—just let us know during kickoff. Please note, this will increase the total cost of the project.
Absolutely. You’ll receive an updated or new brand guide that includes all the expanded components.
One round is included. Additional revision rounds can be added for $1000 each.
Example work
Contact for pricing