Pay Per Click (PPC) ConsultationJohn Martin
With my experience managing campaigns for businesses across industries, this audit will bring a fresh perspective to your account. The transparent, no-fluff approach ensures you walk away with clear insights and a roadmap for success.
What's included
Google Ads Account Audit
This audit is designed to uncover opportunities and pinpoint inefficiencies in your current campaigns, ensuring your advertising budget is working as hard as it can. Whether you're aiming to boost ROI, lower your CPA, or streamline your account structure, our detailed audit provides actionable insights to take your performance to the next level.
Audit Coverage: 1. Campaign Structure
Campaign types,
Technical configuration,
Ad group segmentation,
Targeting
Audit Coverage: 2. Keyword Performance
Keyword themes & structure,
Quality scores,
Match type utilisation,
Search term history & performance,
Negative keyword utilisation
Audit Coverage: 3. Bids & Bid Strategy
Budget allocation,
Keyword bidding,
Bid adjustments,
Ad scheduling
Audit Coverage: 4. Ad Copy
Ad strength,
Extensions & assets,
Ad Type Utilisation
Audit Coverage: 5. Performance
Conversions,
Cost/conv.,
Conv. Rate,
CPC performance,
Overall ROI
Example work
John's other services
Contact for pricing
Tags
Google Ads
Google Analytics
Google Merchant Center
Google Tag Manager
SpyFu
Digital Marketer
Digital Marketing Specialist
Search Engine Marketer
Service provided by
John Martin Liverpool, UK
Pay Per Click (PPC) ConsultationJohn Martin
Contact for pricing
Tags
Google Ads
Google Analytics
Google Merchant Center
Google Tag Manager
SpyFu
Digital Marketer
Digital Marketing Specialist
Search Engine Marketer
With my experience managing campaigns for businesses across industries, this audit will bring a fresh perspective to your account. The transparent, no-fluff approach ensures you walk away with clear insights and a roadmap for success.
What's included
Google Ads Account Audit
This audit is designed to uncover opportunities and pinpoint inefficiencies in your current campaigns, ensuring your advertising budget is working as hard as it can. Whether you're aiming to boost ROI, lower your CPA, or streamline your account structure, our detailed audit provides actionable insights to take your performance to the next level.
Audit Coverage: 1. Campaign Structure
Campaign types,
Technical configuration,
Ad group segmentation,
Targeting
Audit Coverage: 2. Keyword Performance
Keyword themes & structure,
Quality scores,
Match type utilisation,
Search term history & performance,
Negative keyword utilisation
Audit Coverage: 3. Bids & Bid Strategy
Budget allocation,
Keyword bidding,
Bid adjustments,
Ad scheduling
Audit Coverage: 4. Ad Copy
Ad strength,
Extensions & assets,
Ad Type Utilisation
Audit Coverage: 5. Performance
Conversions,
Cost/conv.,
Conv. Rate,
CPC performance,
Overall ROI
Example work
John's other services
Contact for pricing