Messaging Framework
Starting at
$
3,500
About this service
Summary
For when you’re looking to launch/relaunch a service, product, hotel, event etc. Each Messaging Framework will include slightly different components depending on the product or service I’m writing about. Either way, the framework always includes copy for a brand’s 4-5 core website pages: Home, Services, Benefits, Approach, About.
What's included
Messaging Framework
- Central value proposition to be used going forward - Articulation of how Brand delivers value proposition - Press boilerplate - Benefits of Brand - Features of Brand - Services - Appropriate taglines / one-liners / messages used for target audiences
Duration
3 weeks
Skills and tools
Copywriter
Copy Strategist
Writer
Google Docs
Microsoft Word
Industries
Marketing
Advertising
Travel & Tourism