Messaging Framework by Ben HayesMessaging Framework by Ben Hayes
Messaging FrameworkBen Hayes
Cover image for Messaging Framework
For when you’re looking to launch/relaunch a service, product, hotel, event etc. Each Messaging Framework will include slightly different components depending on the product or service I’m writing about. Either way, the framework always includes copy for a brand’s 4-5 core website pages: Home, Services, Benefits, Approach, About.

What's included

Messaging Framework
- Central value proposition to be used going forward - Articulation of how Brand delivers value proposition - Press boilerplate - Benefits of Brand - Features of Brand - Services - Appropriate taglines / one-liners / messages used for target audiences
Starting at$3,500
Duration3 weeks
Tags
Google Docs
Microsoft Word
Copy Strategist
Copywriter
Writer
Service provided by
Ben Hayes London, UK
1
Followers
Messaging FrameworkBen Hayes
Starting at$3,500
Duration3 weeks
Tags
Google Docs
Microsoft Word
Copy Strategist
Copywriter
Writer
Cover image for Messaging Framework
For when you’re looking to launch/relaunch a service, product, hotel, event etc. Each Messaging Framework will include slightly different components depending on the product or service I’m writing about. Either way, the framework always includes copy for a brand’s 4-5 core website pages: Home, Services, Benefits, Approach, About.

What's included

Messaging Framework
- Central value proposition to be used going forward - Articulation of how Brand delivers value proposition - Press boilerplate - Benefits of Brand - Features of Brand - Services - Appropriate taglines / one-liners / messages used for target audiences
$3,500