Email Marketing Management

pro

Caitlin Nelson

(0)

Starting at

300

/mo

About this service

Summary

Let me take managing your email marketing technology off your plate! Partner with me to create beautiful emails for your subscribers with a streamlined process from list management to campaign sends.

We will:

Align on your marketing goals and brand feel.

Build templates that support your marketing emails and resonate with your audience.

Work together to create a campaign cadence and automations that make sense for your business needs.

Go through analytics to make sure your email marketing is working for you!

Process

Meet to align on vision and goals.

Create or update email templates to match your brand.

Determine segmentation strategy and tagging needs.

Determine cadence for your emails.

Start sending and continually test strategies, cadences, subject lines, and personalization.

Get monthly analytics and suggestions for how to improve and/or maintain your success!

What's included

CRM Management
Manage email CRM to keep list clean, healthy and segmented as necessary (e.g. archiving unsubscribed contacts, updating grouping and tagging as needed.) Does not include CRM initial setup or migration from one CRM to another.
Basic Template Builds
Creation of up to two (2) basic templates (i.e. builder templates with no/minimal html involvement) including branded graphics, if applicable.
Welcome Automation
Set up of one (1) automation to welcome new subscribers to your list.
Bi-Monthly Email Sends
Set up and scheduling of up to two (2) monthly email sends to up to two (2) segments.

Example projects