
Product Design for eCommerce & Marketplace Apps
Starting at
$
1,000
About this service
Summary
FAQs
What types of eCommerce projects do you usually work on?
I focus on large-scale eCommerce and marketplace products - platforms that go beyond simple storefronts, often with custom features like multi-vendor systems, subscription flows, or personalized recommendations.
Do you design only desktop layouts or mobile as well?
Both. Every project includes responsive designs for desktop, tablet, and mobile to ensure your customers have a seamless experience on any device.
Can you work with our existing developers or Shopify/Headless setup?
Absolutely. I design in Figma with developer handoff in mind, adapting to your tech stack - whether it’s Shopify, custom headless architecture, or proprietary frameworks.
How do you approach improving conversions through design?
I analyze your user journeys and existing data (analytics, heatmaps, or funnel reports) to identify friction points, then refine layout, hierarchy, and micro-interactions that influence purchase decisions.
Do you create branding as part of this service?
This service focuses on UX/UI and product design. If you already have brand assets, I’ll ensure they’re applied consistently; otherwise, I can help establish a simple visual direction for product use.
What’s the typical project timeline?
A full end-to-end design takes around 3–5 weeks, depending on the complexity and number of unique user flows.
What happens after handoff?
You’ll receive a clean, annotated Figma file ready for development. I also offer optional design QA or optimization sessions to support a smooth launch.
What's included
User Flow Mapping
Define and optimize key purchase journeys - from browsing and product discovery to checkout - ensuring smooth navigation and minimal friction.
AI-Driven UX Concepts (3 Directions)
Develop three design concept directions based on research and user goals, exploring layout, hierarchy, and interaction models to guide our creative direction.
High-Fidelity UI Design (Desktop & Mobile)
Deliver polished, responsive Figma designs for all major user flows, optimized for clarity, accessibility, and conversion.
Component Library Setup
Build reusable Figma components for product cards, menus, filters, and checkout elements to streamline updates and ensure consistency.
Foundational Design System
Establish a base system of color, typography, spacing, and tokens to maintain a cohesive brand identity across the entire platform.
Developer-Ready Handoff
Provide organized Figma files with annotations, interaction states, and specs for efficient implementation by developers.
Example projects
Recommendations
(5.0)

Recommended
I had the pleasure of working with Philip in his previous role. Even in our brief collaboration, he stood out as a dedicated and creative designer. He starts with thoughtful sketches and turns ideas into beautiful, functional designs. Philip listens carefully, values feedback, and is truly great to work with - both as a designer and a person!

Recommended
Philip is a just simply a great partner, he is a clear, thoughtful, and an excellent listener. He digs into the problem, asks smart questions and brings fresh, practical ideas every time. He’s dependable and proactive, he sets expectations, communicates timelines and turns messy briefs into simple next steps. Also just a joy to work with: kind, calm, positive. If you can book him, do it you won’t regret it. Phil is the guy!

Recommended
I had the please of working with Philip on complex, high-impact features. He's an outstanding designer - super creative, genuinely curios about the product and its users, quick to shape problem understanding, and able to turn complex ideas into clean, simplified, and value-adding solutions. What stands out is his balance of detail and big-picture vision, always ensuring designs align with users, product strategy and company direction. Highly recommend!


Recommended
I worked with Philip at the World Bank, and he’s an exceptional designer with a great eye for detail and user experience. He’s creative, reliable and always brings smart design decisions to the table. Collaborating with him was easy and inspiring. I’d work with him again anytime.
Duration
5 weeks
Skills and tools
UI Designer
UX Designer
UX Researcher

Figma
Industries