Strategic Visual Identity & Brand Systems to standout. Fabian AR
A brand is more than a logo. I build intentional brand identities designed to cut through digital noise. By merging geometry with strategic color theory, I create visual systems that communicate your brand’s core values at a glance.
What's included
Brand Strategy & Direction
A foundational document defining your brand’s visual "voice." This includes a curated moodboard and a strategic breakdown of the design's emotional goals.
Comprehensive Brand Style Guide
A PDF "Guidebook" that outlines exactly how to use your new assets, ensuring your brand stays cohesive as your business grows, so clients can recognize you anywhere.
Primary & Secondary Visual Marks
A versatile logo system including a primary mark, a simplified secondary version, and a standalone icon (favicon/social) to ensure consistency across all platforms
Signature Color & Typography System
A custom-calibrated palette and font pairing selected for readability and psychological impact. Includes hierarchy rules for headers, subheaders, and body text.
FAQs
5-7 days. This package is made for a deep approach for your brand. It may vary depending on feedback and revisions. If you need a faster result feel free to message me or check my other services!
Once you book, I’ll need a clear understanding of your target audience, your core values, and any specific 'must-haves' for the visual direction. We can do this via call or message.
Yes. The sprint includes one round of refined polish on the final day to ensure the typography, spacing, and color balance are exactly where they need to be.
You’ll receive a full package of web-ready and print-ready files (AI, SVG, PNG, and PDF), along with your Brand Style Guide so you know exactly how to use them.
Example work
Fabian's other services
Starting at$800
Duration5 days
Tags
Adobe Illustrator
Adobe Photoshop
Figma
Brand Design
Brand Strategist
Digital Marketer
Service provided by
Fabian AR Cartago Province, Costa Rica
- 10
- Followers
Strategic Visual Identity & Brand Systems to standout. Fabian AR
Starting at$800
Duration5 days
Tags
Adobe Illustrator
Adobe Photoshop
Figma
Brand Design
Brand Strategist
Digital Marketer
A brand is more than a logo. I build intentional brand identities designed to cut through digital noise. By merging geometry with strategic color theory, I create visual systems that communicate your brand’s core values at a glance.
What's included
Brand Strategy & Direction
A foundational document defining your brand’s visual "voice." This includes a curated moodboard and a strategic breakdown of the design's emotional goals.
Comprehensive Brand Style Guide
A PDF "Guidebook" that outlines exactly how to use your new assets, ensuring your brand stays cohesive as your business grows, so clients can recognize you anywhere.
Primary & Secondary Visual Marks
A versatile logo system including a primary mark, a simplified secondary version, and a standalone icon (favicon/social) to ensure consistency across all platforms
Signature Color & Typography System
A custom-calibrated palette and font pairing selected for readability and psychological impact. Includes hierarchy rules for headers, subheaders, and body text.
FAQs
5-7 days. This package is made for a deep approach for your brand. It may vary depending on feedback and revisions. If you need a faster result feel free to message me or check my other services!
Once you book, I’ll need a clear understanding of your target audience, your core values, and any specific 'must-haves' for the visual direction. We can do this via call or message.
Yes. The sprint includes one round of refined polish on the final day to ensure the typography, spacing, and color balance are exactly where they need to be.
You’ll receive a full package of web-ready and print-ready files (AI, SVG, PNG, and PDF), along with your Brand Style Guide so you know exactly how to use them.
Example work
Fabian's other services
$800