Brand Style GuideUchitha H.
This brand style guide service creates a comprehensive reference document that codifies your brand identity and ensures consistent application across all platforms and materials. Whether you have an existing brand that needs documentation or a new identity that requires guidelines, I'll create a professional, easy-to-follow style guide that empowers your team, partners, and vendors to represent your brand correctly every time. The result is a living document that protects brand consistency while providing clear direction for anyone working with your brand.
What's included
š Comprehensive Brand Guidelines Document
A complete, professionally designed style guide that documents your entire brand identity system, ensuring consistent application across all touchpoints and making it easy for anyone to represent your brand correctly.
šØ Logo Usage & Specifications
Detailed guidelines for logo applications including clear space requirements, minimum sizes, color variations, placement rules, and examples of correct and incorrect usage.
š Color System Documentation
Complete color palette with hex, RGB, CMYK, and Pantone values for primary and secondary colors, plus usage guidelines for backgrounds, text, and accent applications.
āļø Typography Guidelines
Font specifications including primary and secondary typefaces, font weights, sizes, line spacing, and hierarchy rules for headings, body text, and other applications.
š¼ļø Visual Language & Imagery
Guidelines for photography style, illustration usage, graphic elements, patterns, textures, and overall visual aesthetic that defines your brand's look and feel.
š Application Examples
Real-world examples showing your brand applied to business cards, letterhead, social media, website, marketing materials, and other common touchpoints.
ā
Dos & Don'ts
Clear visual examples of what to do and what to avoid, helping team members and external partners maintain brand integrity.
FAQs
All brand assets (logos, fonts, color codes), existing materials or previous guidelines, information about who will use the guide (internal team, agencies, vendors), and any specific challenges or misuse issues you've encountered.
Typically 2-3 weeks depending on brand complexity. Simple brands with basic guidelines take about 2 weeks, while comprehensive guides for larger organizations may take 3-4 weeks.
Absolutely! This service works for both new brands that need documentation and established brands that need their identity properly codified.
You'll receive a professionally designed PDF that's easy to share digitally. I can also provide editable formats (InDesign, Figma) if you need to make future updates internally.
It depends on your needs. Small businesses might need 10-15 pages covering essentials, while larger organizations might need 30-50 pages with extensive applications and scenarios. We'll determine the right scope during discovery.
Yes! I'll include specifications for both digital applications (web, social media, email) and print materials (business cards, brochures, signage) with appropriate color formats and sizing.
If your brand identity is incomplete, I can help develop missing elements as part of the process, or we can focus on documenting what exists and leave sections for future expansion.
Yes! While this service focuses on the guidelines document, I can create templates for common materials like presentations, social media, or marketing collateral as additional deliverables.
If your brand uses custom illustrations or graphic elements, I'll document the style, usage rules, and provide examples. For basic elements this is included; extensive illustration systems may require additional scope.
Yes! If you receive the editable files, you can update it internally. Alternatively, I can provide update services as your brand evolves or expands into new applications.
Uchitha's other services
Starting at$3,500
Duration3 weeks
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma
Brand Designer
Brand Strategist
Digital Marketer
Service provided by
Uchitha H. Colombo, Sri Lanka
- 4
- Followers
Brand Style GuideUchitha H.
Starting at$3,500
Duration3 weeks
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma
Brand Designer
Brand Strategist
Digital Marketer
This brand style guide service creates a comprehensive reference document that codifies your brand identity and ensures consistent application across all platforms and materials. Whether you have an existing brand that needs documentation or a new identity that requires guidelines, I'll create a professional, easy-to-follow style guide that empowers your team, partners, and vendors to represent your brand correctly every time. The result is a living document that protects brand consistency while providing clear direction for anyone working with your brand.
What's included
š Comprehensive Brand Guidelines Document
A complete, professionally designed style guide that documents your entire brand identity system, ensuring consistent application across all touchpoints and making it easy for anyone to represent your brand correctly.
šØ Logo Usage & Specifications
Detailed guidelines for logo applications including clear space requirements, minimum sizes, color variations, placement rules, and examples of correct and incorrect usage.
š Color System Documentation
Complete color palette with hex, RGB, CMYK, and Pantone values for primary and secondary colors, plus usage guidelines for backgrounds, text, and accent applications.
āļø Typography Guidelines
Font specifications including primary and secondary typefaces, font weights, sizes, line spacing, and hierarchy rules for headings, body text, and other applications.
š¼ļø Visual Language & Imagery
Guidelines for photography style, illustration usage, graphic elements, patterns, textures, and overall visual aesthetic that defines your brand's look and feel.
š Application Examples
Real-world examples showing your brand applied to business cards, letterhead, social media, website, marketing materials, and other common touchpoints.
ā
Dos & Don'ts
Clear visual examples of what to do and what to avoid, helping team members and external partners maintain brand integrity.
FAQs
All brand assets (logos, fonts, color codes), existing materials or previous guidelines, information about who will use the guide (internal team, agencies, vendors), and any specific challenges or misuse issues you've encountered.
Typically 2-3 weeks depending on brand complexity. Simple brands with basic guidelines take about 2 weeks, while comprehensive guides for larger organizations may take 3-4 weeks.
Absolutely! This service works for both new brands that need documentation and established brands that need their identity properly codified.
You'll receive a professionally designed PDF that's easy to share digitally. I can also provide editable formats (InDesign, Figma) if you need to make future updates internally.
It depends on your needs. Small businesses might need 10-15 pages covering essentials, while larger organizations might need 30-50 pages with extensive applications and scenarios. We'll determine the right scope during discovery.
Yes! I'll include specifications for both digital applications (web, social media, email) and print materials (business cards, brochures, signage) with appropriate color formats and sizing.
If your brand identity is incomplete, I can help develop missing elements as part of the process, or we can focus on documenting what exists and leave sections for future expansion.
Yes! While this service focuses on the guidelines document, I can create templates for common materials like presentations, social media, or marketing collateral as additional deliverables.
If your brand uses custom illustrations or graphic elements, I'll document the style, usage rules, and provide examples. For basic elements this is included; extensive illustration systems may require additional scope.
Yes! If you receive the editable files, you can update it internally. Alternatively, I can provide update services as your brand evolves or expands into new applications.
Uchitha's other services
$3,500