Community Consultation - Strategy

Starting at

$

12,000

About this service

Summary

This community strategy consultation will provide you and your team with a community-in-a-box, ready for you to just plug-and-play into any platform you choose to build on. Think playbooks, community docs, content calendar, community newsletter, all ready to roll with. I've previously delivered this package for communities in tech (SaaS, OSS) and property/facilities management (coworking).

Process

First things first, let's get on a call and talk! You can book with me in the calendar link provided here. We will get to know each other a bit and explore where your community is at/where you'd like to take it. We can establish the deliverables you'd like to see and the relevant timelines involved, and take it from there. Looking forward to getting to know you!

FAQs

  • Who is this for?

    - Organizations that have already conducted research and concluded that community is beneficial to their business goals. - Communities that have yet to launch; communities that are pivoting their focus and need to relaunch.

  • Who is this not for?

    Communities that have clear goals and objectives that they are successfully working towards (see BASIC and SUPPORT services). Organizations who want to launch a community but have not yet conducted independent research into whether a community will impact their business goals (see Consultation - R&D service).

What's included

  • Community goals, objectives, KPIs, personas

    Define community goals, objectives, and KPIs. Define community member persona and community identity/USP.

  • Community strategy roadmap

    Outline and implement community architecture. Define members' ideal behaviors and generate model content. Define launch plan, including acquisition channels and member roll-out schedule. Identify engagement tactics, recommend reward program frameworks, and recommend partnerships for community member benefits.

  • Community SOPs

    Draft community guidelines, code of conduct, and moderation policies. Generate playbooks for cross-departmental collaboration, e.g. social media and marketing, product updates and feedback.

  • Community content calendar

    Content calendar template with sample content for 1 month (with notes for less-frequently recurring content).

  • Community newsletter

    Plan/design/launch community newsletter, if required.

  • Community rewards program

    Determine and assign reward levels and conditions for award. Determine relevancy of superuser program, and develop framework if required.


Duration

10 weeks

Skills and tools

Marketing Strategist
Community Manager
Community Engagement
CommonRoom
HubSpot
MailChimp
Notion
Slack

Industries

Developer Tools
Wellness
Communities

Work with me