Website Audit | Content Quality, Structure & Technical HealthDan Dragos
A website audit is not just about checking pages — it’s about understanding the overall content quality, the clarity of your message, the structure health of your site, and how well everything works together to support user trust and conversions.
This audit gives you a clear, structured understanding of:
what is working well on your website
what is confusing visitors or blocking action
where your content and structure create friction
what needs to be improved first for the biggest impact
Everything is explained in simple, clear language — no unnecessary technical jargon.
I focus on clarity, prioritization, and actionable insights — not just reports.
What’s included in your Website Audit
1. Content Quality & Clarity Review
I evaluate how clearly your website communicates its message and whether each page provides complete, useful, and easy‑to‑understand information.
What I check:
clarity and relevance of your content
whether each page explains what you offer and why it matters
consistency of tone and messaging
missing essential sections or incomplete information
logical content structure (headings, paragraphs, flow)
This ensures your website feels professional, trustworthy, and easy to understand.
2. Website Structure & Navigation
I review how your website is organized and how easily visitors can find the information they need.
What I check:
clarity and logic of your menu
page hierarchy and navigation flow
internal linking between important pages
hard‑to‑reach or orphan pages
missing essential pages such as About, Services, Contact, or Policies
A strong structure helps visitors move naturally through your website and supports conversions.
3. Technical Website Health
A technical overview using Screaming Frog, PageSpeed Insights, and manual checks.
What I check:
status codes (200, 301, 404)
redirect chains
pages with noindex / nofollow
sitemap & robots.txt accessibility
oversized images affecting performance
page loading speed indicators
broken internal links
basic mobile display issues
This ensures your website functions smoothly, loads efficiently, and provides a reliable experience.
4. Growth Opportunities (Website-Level)
This section highlights quick, high‑impact improvements that can immediately enhance clarity, usability, and overall website performance.
What I check:
pages that can be improved quickly through clearer content
incomplete pages that benefit from content expansion
important pages not sufficiently highlighted in navigation
pages buried too deep in the structure
missing sections that increase trust and user confidence
These are practical, fast‑action opportunities that strengthen your website and improve user experience.
What you receive
You will receive a clear, structured Website Audit report that includes:
key issues identified on your website
simple explanations (no technical jargon)
prioritized action plan (impact vs effort)
clear next steps you can implement immediately
The goal is to give you clarity, direction, and confidence in what needs to be improved next.
Review & Support
The audit is delivered via email.
If needed, we can also go through it together in a short call where I will explain:
what each issue means
what actually matters for improvement
what to prioritize first for fastest results
Dan's other services
Starting at$300
Duration1 week
Tags
Screaming Frog SEO Spider
WordPress
Auditor
Content Editor
Shopify Designer
Technical Writer
UI Designer
UX Designer
Website CSS
Service provided by
Dan Dragos Sibiu, Romania
- 1
- Followers
Website Audit | Content Quality, Structure & Technical HealthDan Dragos
Starting at$300
Duration1 week
Tags
Screaming Frog SEO Spider
WordPress
Auditor
Content Editor
Shopify Designer
Technical Writer
UI Designer
UX Designer
Website CSS
A website audit is not just about checking pages — it’s about understanding the overall content quality, the clarity of your message, the structure health of your site, and how well everything works together to support user trust and conversions.
This audit gives you a clear, structured understanding of:
what is working well on your website
what is confusing visitors or blocking action
where your content and structure create friction
what needs to be improved first for the biggest impact
Everything is explained in simple, clear language — no unnecessary technical jargon.
I focus on clarity, prioritization, and actionable insights — not just reports.
What’s included in your Website Audit
1. Content Quality & Clarity Review
I evaluate how clearly your website communicates its message and whether each page provides complete, useful, and easy‑to‑understand information.
What I check:
clarity and relevance of your content
whether each page explains what you offer and why it matters
consistency of tone and messaging
missing essential sections or incomplete information
logical content structure (headings, paragraphs, flow)
This ensures your website feels professional, trustworthy, and easy to understand.
2. Website Structure & Navigation
I review how your website is organized and how easily visitors can find the information they need.
What I check:
clarity and logic of your menu
page hierarchy and navigation flow
internal linking between important pages
hard‑to‑reach or orphan pages
missing essential pages such as About, Services, Contact, or Policies
A strong structure helps visitors move naturally through your website and supports conversions.
3. Technical Website Health
A technical overview using Screaming Frog, PageSpeed Insights, and manual checks.
What I check:
status codes (200, 301, 404)
redirect chains
pages with noindex / nofollow
sitemap & robots.txt accessibility
oversized images affecting performance
page loading speed indicators
broken internal links
basic mobile display issues
This ensures your website functions smoothly, loads efficiently, and provides a reliable experience.
4. Growth Opportunities (Website-Level)
This section highlights quick, high‑impact improvements that can immediately enhance clarity, usability, and overall website performance.
What I check:
pages that can be improved quickly through clearer content
incomplete pages that benefit from content expansion
important pages not sufficiently highlighted in navigation
pages buried too deep in the structure
missing sections that increase trust and user confidence
These are practical, fast‑action opportunities that strengthen your website and improve user experience.
What you receive
You will receive a clear, structured Website Audit report that includes:
key issues identified on your website
simple explanations (no technical jargon)
prioritized action plan (impact vs effort)
clear next steps you can implement immediately
The goal is to give you clarity, direction, and confidence in what needs to be improved next.
Review & Support
The audit is delivered via email.
If needed, we can also go through it together in a short call where I will explain:
what each issue means
what actually matters for improvement
what to prioritize first for fastest results
Dan's other services
$300