Google Ads & Paid Advertising | Facebook Ads, Instagram & TikTokDan Dragos
Paid advertising is not just about getting clicks. It is about reaching the right people, generating valuable leads or sales, and making better use of your advertising budget.
I manage paid advertising from strategy and implementation to measurement, continuous optimization, and growth.
Every business is different — your offer, customers, market, competition, budget, website, and goals all matter.
With 7+ years of experience, I work directly with you and do not outsource the work.
My approach is simple:
Understand → Prioritize → Launch → Measure → Optimize
Everything is explained in clear business language, so you know what is being done, why it matters, and what comes next.
Who this is for
Whether you are starting, improving, or growing your paid advertising:
Starting from scratch
You are ready to start advertising and need the right campaigns, targeting, budget, and measurement from the beginning.
Already running ads
You are already investing in paid advertising and want stronger performance, better use of your budget, and continuous optimization.
Ready to grow
Your campaigns are producing useful results and you want to expand what is working while keeping costs and conversion quality under control.
What I manage
Google Ads
Depending on your business and goals:
Search
Performance Max
Shopping
YouTube
Display
Remarketing
Including campaign structure, keywords, search terms, audiences, ads, bidding, budgets, and ongoing optimization.
Meta Ads
Facebook & Instagram campaigns
Leads and sales
Audiences and remarketing
Ads and creative testing
Budget and performance optimization
TikTok Ads
Lead and conversion campaigns
Audience targeting
Creative testing
Conversion measurement
Ongoing optimization
You do not need every platform. I focus on the channels that make sense for your business and customers.
How I work
1. Understand
I start with your business goals, offer, customers, website, budget, sales process, and the result you need from advertising.
2. Prioritize
I determine what should be launched first, where your budget should be focused, what should be measured, and which opportunities deserve attention.
3. Launch
I create, configure, or improve campaigns, targeting, ads, budgets, and conversion tracking according to the agreed strategy.
4. Measure
I measure the actions that matter to your business, such as leads, sales, calls, bookings, or purchases.
Performance is evaluated through meaningful business actions — not clicks and impressions alone.
5. Optimize
I continuously improve:
campaigns
keywords and search terms
audiences
ads and creatives
bidding
budgets
conversion performance
Changes are made according to performance data, business priorities, and what the campaigns are telling us.
Grow what works
When the data supports it, I look for opportunities to:
increase investment in stronger campaigns
expand relevant audiences or search coverage
test new messages and offers
improve conversion efficiency
introduce suitable campaigns or channels
move budget toward stronger opportunities
The goal is controlled growth — not simply spending more.
What you receive
Depending on the agreed scope:
Campaign setup or restructuring
Google Ads, Meta Ads and/or TikTok Ads management
Conversion tracking
Keyword and audience management
Ad and creative testing
Budget and bidding management
Continuous optimization
Performance monitoring
Clear reporting
Growth recommendations
Your advertising budget is separate from my management fee and is paid directly to the advertising platform.
Reporting & Communication
You should always understand what is happening with your advertising.
I communicate:
What changed → What the data shows → What is working → What needs attention → What comes next
You can discuss priorities and ask questions by Phone, Email, or Message.
Review & Support
I work directly with you throughout the engagement.
You can ask questions and discuss priorities by Phone, Email, or Message, so you understand what is happening, why decisions are made, and what comes next.
Build the right campaigns. Measure what matters. Optimize continuously. Grow what works.
Ready to start, improve, or grow your paid advertising? Send me a message on Contra.
FAQs
Contact for pricing
Tags
Facebook Ads
Google Ads
Google Analytics
Google Tag Manager
Instagram Ads
Business Strategist
Digital Marketer
Paid Marketing Specialist
Performance Marketing Specialist
Service provided by
Dan Dragos Sibiu, Romania
- 2
- Followers
Google Ads & Paid Advertising | Facebook Ads, Instagram & TikTokDan Dragos
Contact for pricing
Tags
Facebook Ads
Google Ads
Google Analytics
Google Tag Manager
Instagram Ads
Business Strategist
Digital Marketer
Paid Marketing Specialist
Performance Marketing Specialist
Paid advertising is not just about getting clicks. It is about reaching the right people, generating valuable leads or sales, and making better use of your advertising budget.
I manage paid advertising from strategy and implementation to measurement, continuous optimization, and growth.
Every business is different — your offer, customers, market, competition, budget, website, and goals all matter.
With 7+ years of experience, I work directly with you and do not outsource the work.
My approach is simple:
Understand → Prioritize → Launch → Measure → Optimize
Everything is explained in clear business language, so you know what is being done, why it matters, and what comes next.
Who this is for
Whether you are starting, improving, or growing your paid advertising:
Starting from scratch
You are ready to start advertising and need the right campaigns, targeting, budget, and measurement from the beginning.
Already running ads
You are already investing in paid advertising and want stronger performance, better use of your budget, and continuous optimization.
Ready to grow
Your campaigns are producing useful results and you want to expand what is working while keeping costs and conversion quality under control.
What I manage
Google Ads
Depending on your business and goals:
Search
Performance Max
Shopping
YouTube
Display
Remarketing
Including campaign structure, keywords, search terms, audiences, ads, bidding, budgets, and ongoing optimization.
Meta Ads
Facebook & Instagram campaigns
Leads and sales
Audiences and remarketing
Ads and creative testing
Budget and performance optimization
TikTok Ads
Lead and conversion campaigns
Audience targeting
Creative testing
Conversion measurement
Ongoing optimization
You do not need every platform. I focus on the channels that make sense for your business and customers.
How I work
1. Understand
I start with your business goals, offer, customers, website, budget, sales process, and the result you need from advertising.
2. Prioritize
I determine what should be launched first, where your budget should be focused, what should be measured, and which opportunities deserve attention.
3. Launch
I create, configure, or improve campaigns, targeting, ads, budgets, and conversion tracking according to the agreed strategy.
4. Measure
I measure the actions that matter to your business, such as leads, sales, calls, bookings, or purchases.
Performance is evaluated through meaningful business actions — not clicks and impressions alone.
5. Optimize
I continuously improve:
campaigns
keywords and search terms
audiences
ads and creatives
bidding
budgets
conversion performance
Changes are made according to performance data, business priorities, and what the campaigns are telling us.
Grow what works
When the data supports it, I look for opportunities to:
increase investment in stronger campaigns
expand relevant audiences or search coverage
test new messages and offers
improve conversion efficiency
introduce suitable campaigns or channels
move budget toward stronger opportunities
The goal is controlled growth — not simply spending more.
What you receive
Depending on the agreed scope:
Campaign setup or restructuring
Google Ads, Meta Ads and/or TikTok Ads management
Conversion tracking
Keyword and audience management
Ad and creative testing
Budget and bidding management
Continuous optimization
Performance monitoring
Clear reporting
Growth recommendations
Your advertising budget is separate from my management fee and is paid directly to the advertising platform.
Reporting & Communication
You should always understand what is happening with your advertising.
I communicate:
What changed → What the data shows → What is working → What needs attention → What comes next
You can discuss priorities and ask questions by Phone, Email, or Message.
Review & Support
I work directly with you throughout the engagement.
You can ask questions and discuss priorities by Phone, Email, or Message, so you understand what is happening, why decisions are made, and what comes next.
Build the right campaigns. Measure what matters. Optimize continuously. Grow what works.
Ready to start, improve, or grow your paid advertising? Send me a message on Contra.
FAQs
Contact for pricing