Corporate Brand Identity

Sardar Zainulabdin Khan

Starting at

3,000

About this service

Summary

Crafting a strong brand identity is a journey, not a destination. We begin by immersing ourselves in your business and understanding your goals, target audience, and competitive landscape. This deep dive lets us define your brand's unique essence and position.

Next, we explore visual territories, experimenting with styles, colors, and typography to create a mood board that reflects your brand's personality. This collaborative process ensures we're aligned every step of the way.

Finally, we translate these insights into tangible elements – a logo, a color palette, and a typography system – that form the foundation of your brand's visual language. This system will guide all your future marketing materials, ensuring consistency and brand recognition.

We believe in creating brands that are not just visually appealing but also strategically sound, helping you connect with your audience and achieve your business objectives.

What's included

Brand Startegy
An online, in-person, facilitated discovery phase where we uncover deep insights about your viewer base and internal stakeholders, as well as project-specific goals and benchmarks. Typical discovery sessions last a total of four to six hours over the course of two or three days.
Three (3) Stylescapes (moodboards)
Stylescapes are a visual encapsulation of your brand’s voice, tone, look, and feel filtered through three prompts. This essential step will help us set the broad direction for the visual identity, and allow you to collaborate with our process at a very early stage.
Logo Design
Where everything comes together. We’ll present three (3) initial concepts with contextual applications. Then we’ll help you decide on a single direction and refine it. We also offer up to three (3) rounds of revisions.
Brand Style Guide
The logo is just a piece of your new visual identity. To help ensure brand consistency, we’ll craft a living document containing guidelines for the entire identity system: Brand Information & Background, Logo Usage, Color Palette, Primary and Secondary Typography Use, Photography Style and Integration, Common Errors, and Voice & Tone Recommendations.
Presentaion, Land Page Design or Brochure
Combining insights from our discovery phase and your team’s technical expertise, we will create a versatile informational document for print and digital use. This central document will explain your product or service, highlight its features and benefits, and include case studies, testimonials, intangible stories, and supporting data to provide a compelling and comprehensive overview.
Brand Stationery and Social Media Kit
No brand lives in a vacuum. We will create impactful brand collateral that your users will love. Includes Social Media templates, Email Signature, and a business stationery package.
Add-on
Additional brand collateral, such as website design, presentation design, proposal design, vehicular signage and wayfinding, environmental graphics, etc., can be requested. If desired, these items can be priced separately.