UX Writing & Content Design Audit by Ian Richards

UX Writing & Content Design Audit

Ian Richards

Contact for pricing

About this service

Summary

I craft clear, intuitive product copy that guides users and reduces friction—whether it's onboarding flows, error messages, or in-app microcopy. What sets me apart is my ability to blend emotional intelligence with strategic thinking, ensuring every word supports usability, engagement, and brand voice across the entire experience.

Process

1. Discovery & Alignment We kick off with a strategy session to understand your product goals, user needs, and voice. I review existing content, design artifacts, and research to identify opportunities.

2. Wireframe Collaboration & Drafting Working directly in Figma or your preferred tool, I write user-centered copy directly into the design, ensuring it flows with the experience and meets accessibility standards.

3. Review & Iteration We refine based on stakeholder feedback, usability testing (if available), and team input—ensuring the final copy is aligned, intentional, and ready to ship.

FAQs

How do you collaborate with product and design teams?
I work directly in Figma, participate in team standups, and use tools like Slack, Jira, and Notion to stay aligned. My goal is to integrate seamlessly—whether as a solo contributor or embedded team member.
Do you conduct user research or testing?
Yes. I can run lightweight content testing (A/B, tree tests, usability interviews), or collaborate with your research team to analyze findings and refine content accordingly.
What if we don’t have a voice/tone guide yet?
No problem—I’ve built voice and tone systems from scratch. I’ll help you define a style that works across your product, or adapt quickly to your existing brand voice.

What's included

UX Writing Audit
Evaluate product copy for clarity, tone, and usability.
Microcopy Design
Create human-centered copy for buttons, error states, onboarding, and more.
User Flow Redesign
Refine your content within critical UX paths to reduce friction and boost engagement.

Skills and tools

Product Manager

UX Designer

UX Writer