Branding & Visual Identity for Lasting Impact

Stefanie Raschke

(0)

Starting at

600

About this service

Summary

Together, we’ll build a memorable brand identity that reflects your unique vision. My Branding & Visual Identity Package includes a tailored color palette, font selection, social media templates, and a style guide—everything you need to create a consistent, impactful brand presence.

Process

Discovery & Goal Setting: We begin with a deep dive into your brand’s vision, audience, and goals to ensure every detail aligns with your mission.

Mood Board & Concept Creation: I develop a visual mood board and initial concepts, capturing the essence of your brand’s identity.

Design & Refinement: From color palette to typography, I design each element and refine based on your feedback to achieve a cohesive look.

Finalization & Style Guide: Once everything is aligned, I provide a comprehensive style guide, along with branded templates for seamless implementation.

FAQs

How long does the branding process take?
Typically, the process takes 2-4 weeks, depending on feedback rounds and project scope. I ensure we stay on schedule while maintaining quality.
Will I be able to use the brand materials on my own?
Absolutely! I provide a style guide and templates that make it easy to implement your new branding across all platforms.
Can I request revisions during the process?
Yes! I include a set number of revision rounds to make sure your brand identity aligns perfectly with your vision.

What's included

Brand Discovery Session
I start with a deep dive into your brand’s story, mission, and audience. Understanding your goals and unique qualities is essential to crafting an identity that feels authentic.
Brand Mood Board
Together, we’ll create a visual mood board that captures the look and feel of your brand. This is where we’ll define the vibe that sets the foundation for the entire branding package.
Custom Color Palette & Typography
I’ll design a color palette and choose fonts that align with your brand’s personality, whether it’s bold and modern, elegant and understated, or anything in between.
Logo Guidance & Integration
If you already have a logo, I’ll ensure it’s seamlessly integrated with the new brand visuals. If not, I’ll guide you through choosing a logo that fits within the cohesive identity we build together.
Social Media Template Set
I’ll provide a set of easy-to-use, on-brand social media templates so you can maintain a professional, visually consistent presence online.
Brand Style Guide
You’ll receive a complete style guide with everything from logo usage, colors, and fonts to tips on maintaining consistency across your website, social media, and any other platform.

Example projects