Discovery and Validation
Starting at
$
1,500
/wkAbout this service
Summary
FAQs
What kind of businesses is this for?
This is for anyone with a digital product idea - whether you’re just starting out, have something half-built, or need help shaping v2 of an existing product. We’ve worked with first-time founders and experienced teams alike.
Do I need to have everything figured out before starting?
Nope. That’s the point of this service. We’ll help you get clarity on what matters, what your users really need, and how to move forward without overcomplicating things.
What do I get at the end of the process?
You’ll walk away with a clear and prioritised product roadmap, notes from our sessions, early sketches or flows (where needed), and honest guidance on what to do next - whether that’s building an MVP or doing more validation.
Can you help me build the product too?
Yes - if you want to keep things moving, we can roll straight into design and build. Or, if you’re not ready yet, you’ll still have everything you need to move forward confidently on your own or with a dev team.
What if I’ve already done some research or planning?
Great! We’ll pick up from wherever you are. This isn’t a rigid process - it’s designed to meet you where you’re at and help you take the next best step.
What's included
Discovery Workshops
A collaborative session (or two) to dig into your idea, audience, goals and assumptions. We’ll pull out what’s clear, what’s missing, and what we need to learn next.
User & Market Insights
We’ll gather light research and feedback to make sure we’re solving a real problem. This could be interviews, surveys, competitor research – whatever fits.
Draft Value Proposition
A simple statement that captures what your product does, who it’s for, and why it matters – shaped by real-world insight, not just gut feel.
Feature & Flow Sketches
We’ll map out what your first version could look like – from must-haves to nice-to-haves – and sketch how people might use it.
Roadmap & Next Steps
You’ll get a prioritised plan that shows what to build first, what to test or validate further, and how to move forward without wasting time or budget.
Example projects
Recommendations
(5.0)
Client • Oct 28, 2025
Recommended
Working with Velocity Labs has been a great experience. The team maintains excellent communication and creates a collaborative environment where feedback is genuinely constructive. It's been rewarding to work alongside such talented people. I'm looking forward to working with Velocity on future projects and would highly recommend them to anyone looking for a product design, web development or app development partner!
Client • Oct 8, 2025
Recommended
Heather has been an active partner in helping build my company Planit. She shaped our website to clearly showcase our product and value proposition, contributed to design, and led product development to bring my vision to life. Her blend of technical expertise and collaborative skills helped me get exactly what I wanted. She's an invaluable partner who delivers across strategy, design, and execution.
