Brand Identity Design for Service Providers and Female FoundersLeanna Griffin
I design strategic, personality-packed brand identities that help small businesses look confident, cohesive, and unforgettable. My process blends design intuition with business strategy, so your visuals not only look beautiful, they actually work.
What's included
Logo Suite
Includes your primary, secondary, submark, and logo mark.
Brand Reflection Form
A thoughtful questionnaire that helps uncover your brand’s personality, values, and vision before we begin designing.
Creative Direction
A curated concept board showcasing your visual direction: colors, typography, imagery, and style inspiration, to guide your brand’s look and feel.
Color Palette
A strategic set of colors chosen to reflect your brand mood, audience, and personality across all visuals.
Font System
A cohesive typography setup featuring headline, body, and accent fonts for consistent messaging and style.
Brand Marks
Custom supporting icons or illustrations that complement your logo suite and elevate your brand presence.
Logo Pattern
A repeating design element (inspired by your logo or icons) for subtle texture on packaging, backgrounds, and marketing materials.
Brand do's & dont's
A quick visual reference that outlines best practices for using your brand elements consistently.
Photo Direction
Guidance for selecting or capturing brand-aligned photos.
Mockups
Realistic previews of your branding so you can see it in action.
Brand book with guidelines
A comprehensive, easy-to-follow document that ties everything together.
Final Files
Organized export of all logo variations and assets in print and digital formats (PNG, SVG, PDF, EPS).
2 Revisions
Up to two refinement rounds to ensure your brand feels aligned, intentional, and ready to launch.
FAQs
I’ve got full case studies and before/after projects on my site, naturalleecreative.com and my Instagram @naturalleecreative. Feel free to check them out to see how I help vacation-town founders get booked.
Delivery times range from 10–14 days depending on your package and communication speed. Timing starts after you approve the creative direction. You can expect to see your creative direction within 3-5 business days of submitting your brand reflection form. Total time for a start to end project averages about 3-5 weeks depending on what is required.
Yes! Check my Website Design gig on my profile or view case studies on my website, naturalleecreative.com to see examples and packages.
No—I do the design work myself. I may use mood boards for inspiration, but every logo, color palette, and design is hand-crafted by me.
Example work
Starting at$3,000
Duration4 weeks
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Canva
Notion
Brand Design
Brand Strategist
Creative Director
Service provided by
Leanna Griffin North Carolina, USA
- $50k+
- Earned
- 13
- Paid projects
- 5.00
- Rating
- 16
- Followers
Brand Identity Design for Service Providers and Female FoundersLeanna Griffin
Starting at$3,000
Duration4 weeks
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Canva
Notion
Brand Design
Brand Strategist
Creative Director
I design strategic, personality-packed brand identities that help small businesses look confident, cohesive, and unforgettable. My process blends design intuition with business strategy, so your visuals not only look beautiful, they actually work.
What's included
Logo Suite
Includes your primary, secondary, submark, and logo mark.
Brand Reflection Form
A thoughtful questionnaire that helps uncover your brand’s personality, values, and vision before we begin designing.
Creative Direction
A curated concept board showcasing your visual direction: colors, typography, imagery, and style inspiration, to guide your brand’s look and feel.
Color Palette
A strategic set of colors chosen to reflect your brand mood, audience, and personality across all visuals.
Font System
A cohesive typography setup featuring headline, body, and accent fonts for consistent messaging and style.
Brand Marks
Custom supporting icons or illustrations that complement your logo suite and elevate your brand presence.
Logo Pattern
A repeating design element (inspired by your logo or icons) for subtle texture on packaging, backgrounds, and marketing materials.
Brand do's & dont's
A quick visual reference that outlines best practices for using your brand elements consistently.
Photo Direction
Guidance for selecting or capturing brand-aligned photos.
Mockups
Realistic previews of your branding so you can see it in action.
Brand book with guidelines
A comprehensive, easy-to-follow document that ties everything together.
Final Files
Organized export of all logo variations and assets in print and digital formats (PNG, SVG, PDF, EPS).
2 Revisions
Up to two refinement rounds to ensure your brand feels aligned, intentional, and ready to launch.
FAQs
I’ve got full case studies and before/after projects on my site, naturalleecreative.com and my Instagram @naturalleecreative. Feel free to check them out to see how I help vacation-town founders get booked.
Delivery times range from 10–14 days depending on your package and communication speed. Timing starts after you approve the creative direction. You can expect to see your creative direction within 3-5 business days of submitting your brand reflection form. Total time for a start to end project averages about 3-5 weeks depending on what is required.
Yes! Check my Website Design gig on my profile or view case studies on my website, naturalleecreative.com to see examples and packages.
No—I do the design work myself. I may use mood boards for inspiration, but every logo, color palette, and design is hand-crafted by me.
Example work
$3,000