Transform your brand with captivating PACKAGING & LABELS DESIGNS by juan fonseca

Transform your brand with captivating PACKAGING & LABELS DESIGNS

juan fonseca

Contact for pricing

About this service

Summary

With +15 years of experience, I deliver effective design solutions tailored to your brand and business.

I deliver beautifully executed design yet meaningful. Is not just about a pretty face, is about a compelling story behind your product or brand to engage with your consumer

Process

To summarise the process of how I like to work, this is how it looks

1st stage - exploration -

Immerse in the product background and market for a better understanding.

Clarify any unresolved details from the client's brief

Explore first ideas or approaches

Generate initial ideas and approaches

2nd stage - execution

Present three design options based on insights from the exploration stage

Client selects a design for feedback. (Up to 3 rounds of amends)

3rd stage - finalisation

Fine-tune the chosen design, including full layout, image retouching, and illustration adjustments

4th stage - delivery

Prepare pre-artwork files and deliver diverse formats: logo variations, 2D visuals, complete packaging layouts, images, illustrations, and fonts.

FAQs

Are my files ready to print?
The delivered files should undergo a thorough review at the local print house for printing optimisation. All files will incorporate any specifications provided by the client before the project commencement to ensure the delivery of the most optimised files
Can I use the fonts and illustrations from the pack for other purposes?
All images and fonts incorporated in the packaging are legally acquired, specifically for use within the designated pack design, adhering to usage rights. Any usage beyond the pack design is the sole responsibility of the client.
What information is required before project kick-off
A comprehensive brief is crucial, outlining the product's purpose, positioning, target market, and background. The richness of information enhances the generation of exploratory ideas in the initial stage and contributes to the creation of more meaningful concepts.

What's included

Logo design for on pack format
A logo design that will perform at it best on shelf in different file formats: RGB / jpg format / png format / illustrator format CMYK / jpg format / png format / illustrator format
Design Assets
A document with all the different assets created in separate files: / logo / pack design front view 2D visual / images / iconography (if the case) / illustrations used (if the case, illustrations will need to be commissioned to an illustrator to deliver a more eye-catching design / fonts // *All images and fonts can only be used within the packaging design. They must be purchased by the client in order to have the rights for usage outside the packaging design provided.
Packaging or label design
Your packaging or label design full layout with images & typefaces applied to the die-cut provided previously, and ready to send to the print provider following their print specifications. / pre-artwork file: full layout design applied to the die-cut / images used on the file (if the case) / fonts used on the file // *All images and fonts used must be purchased by the client in order to have the rights for usage outside the packaging design provided.
Key Visual
UPON REQUEST: portrait or landscape A4 image of the product visual interacting with a title and some graphic elements to bring the pack design to life outside of it.

Example projects