Distinctive Brand Identity Kit

Sofía Jacqueline

Starting at

$

1,800

About this service

Summary

Inside this Visual Identity Kit each design is meticulously crafted to reflect the unique essence of your brand, rather than following fleeting trends. This approach ensures a timeless identity that resonates deeply with your target audience, providing a long-lasting connection and a strong, consistent brand presence.

Process

My process is divided into four key steps: Research, Ideation, Feedback, and Implementation.
In the Research phase, I take the time to understand your brand—its goals, target audience, and the image you want to project. I also analyze your competition to make informed decisions that help differentiate and position your brand effectively in the market.
Next, I move into Ideation, where creativity takes center stage. Based on the insights gathered, I brainstorm and refine concepts until I have a design that truly aligns with your brand’s identity.
At this stage, your feedback is crucial. I'll present the concept to you, and I encourage you to share your thoughts on what resonates and what doesn’t. To ensure you're completely satisfied, I offer up to three revisions included in the package, so I encourage being as detailed and honest as possible.
Once we've refined the design to your liking, we move on to the Implementation phase. I’ll finalize the design and prepare all the necessary files, along with comprehensive brand guidelines to ensure your visual identity is used consistently and effectively moving forward.

What's included

  • Logotype Suite

    A primary logo along with secondary variations tailored to the brand, typically including three versions to ensure adaptability across different settings and formats.

  • Corporate Typography Selection

    A curated selection of typefaces that reflect the brand's identity and are suitable for various applications, ensuring consistency across all corporate materials.

  • Corporate Color Palette

    A thoughtfully chosen set of colors that represent the brand’s personality, providing a cohesive visual identity across all platforms and materials.

  • Brand Patterns

    Custom-designed patterns that align with the brand’s identity, adding a unique visual element for use in backgrounds, packaging, and other branded materials.

  • Brand Guidelines

    A comprehensive document outlining the correct usage of all brand elements, including logos, typography, colors, and patterns, to maintain brand consistency in all communications.

Recommendations

(5.0)

Alexandra Polette

Client • Mar 18, 2025

Recommended

Sofía was always there in the smallest details that I dont even had in mind. My book turned out just perfect 🤩

Duration

4 weeks

Skills and tools

Brand Designer

Brand Strategist

Creative Designer

Adobe Illustrator

Adobe Illustrator

Adobe InDesign

Adobe InDesign

Adobe Photoshop

Adobe Photoshop

Industries

Design

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