Ongoing management of your account-based marketing program for B2B companies that need a senior operator running the function, not just monitoring it.
I own the program week to week — account progression tracking, campaign optimization, pipeline reporting, and continuous sales alignment. Everything is tied to revenue outcomes, not vanity metrics.
What's covered:
Weekly account engagement monitoring and scoring updates
Campaign optimization across LinkedIn, programmatic, and paid search
Creative and messaging refinement by account segment
SDR and sales alignment on account prioritization
Pipeline attribution and reporting
Quarterly program review and strategy refresh
Minimum engagement is one month. Best results come from a 3 month minimum commitment, which is the time needed to build enough account data to optimize meaningfully.
Ongoing management of your account-based marketing program for B2B companies that need a senior operator running the function, not just monitoring it.
I own the program week to week — account progression tracking, campaign optimization, pipeline reporting, and continuous sales alignment. Everything is tied to revenue outcomes, not vanity metrics.
What's covered:
Weekly account engagement monitoring and scoring updates
Campaign optimization across LinkedIn, programmatic, and paid search
Creative and messaging refinement by account segment
SDR and sales alignment on account prioritization
Pipeline attribution and reporting
Quarterly program review and strategy refresh
Minimum engagement is one month. Best results come from a 3 month minimum commitment, which is the time needed to build enough account data to optimize meaningfully.