The Mini-Brand

Starting at

$

700

About this service

Summary

This package is designed for emerging businesses at the beginning of their journey. If you’re ready to establish a brand identity but don’t need a website just yet, I’m here to help you create a meaningful presence that captures your essence and sets the stage for your growth.

Process

Before We Begin To ensure everything goes smoothly, we’ll start with some onboarding and preparation. You’ll fill out a client questionnaire and get access to your personal client portal. We'll also curate some inspiring visuals to help guide our design process. Once we have everything ready, we'll get started!
Day 1 We kick things off with creative direction and start building your visual identity. You’ll receive one thoughtful option for your logo, fonts, and color palette to set the tone for your brand.
Day 2 After you provide feedback, I’ll refine the details and make any adjustments. You’ll get a chance to see your brand identity come together and feel it take shape.
Day 3 I’ll finalize everything with the brand guidelines sheet and a mini brand presentation, then send it all over to you. Now you have a brand that truly reflects you and feels like home. Time to show it off!

What's included

  • Brand Design

    Mood board to guide design direction ; Minimalistic logo suite: primary logo, secondary logo, and submark/logomark ; Brand fonts (licenses not included) ; Brand color palette ; 1 initial concept + 1 revision ; Mini creative direction document

  • Brand Guidelines & Collaboration

    Brand guidelines sheet & mini brand presentation ; Client portal for easy collaboration

Recommendations

(5.0)

I greatly enjoyed our collaboration, not just the final outcome. I appreciated the process itself and how I felt I could rely on you. I loved how you actively sought solutions and worked to bring my vision to life. You truly managed to capture who I am today in the new brand. Your presence, attention, and efficiency meant a lot to me. Your marketing strategy aligned perfectly with my previous efforts on social media, and I genuinely believe it will help me reach an even wider audience. ❤️

Alex Muresan

Client • Nov 28, 2024

Working with Carina was an absolute pleasure! She was always there to answer our questions and make any changes we needed along the way. Carina completely transformed our website and made a real difference for our customers. She brought our vision to life while still keeping the heart of our business intact. Couldn’t have asked for a better experience!


Duration

3 days

Skills and tools

Brand Designer

Brand Strategist

Digital Marketer

Adobe Illustrator

Adobe Illustrator

Adobe Photoshop

Adobe Photoshop

Figma

Figma

Industries

Design