Freelance Graphics Designer

Rufai Ishiaku

(4)

Starting at

About this service

Summary

As a versatile freelance graphic designer, I specialize in creating visually compelling designs that enhance brand identity and communicate clear messages. From logo creation to marketing materials, I blend creativity with strategy to deliver designs that resonate with target audiences and elevate brands.

Process

My design process in Branding goes from:

1. Brand Strategy Development: Here i get into Mraket research, Brand Positioning, and Messaging Strategy that resonates with your audience and conveys your brand's personality, mission, and values.

2. Logo Design: This involves, Custom Logo Creation which also involves sketches before vectorization and Logo Variations and finally Logo Guidelines where we develop guidelines for proper logo usage to maintain consistency across all brand materials.

3. Visual Identity Design: This part is another crucial aspect of the creative process where it involves the colour palette selection that best represents the brand and also gives personality to the brand.Typography: We choose fonts that complement your brand's style and readability, ensuring consistency across all design elements.Imagery Style: We establish guidelines for image selection and editing to create a consistent visual language that represents your brand accurately.

4. Brand Collateral Design: These are the deliverables that will come with the brand e.g. Business Cards, Letterheads, Brochures, Marketing Materials and more which can be requested based on the brand.

5. Brand Style Guide:Comprehensive Guidelines: We develop a comprehensive brand style guide that outlines logo usage, color codes, typography rules, and other design elements. This guide serves as a reference for your team and any external partners to maintain brand consistency.

6. Brand Implementation:Website Design: Designing or redesigning your website to reflect your new brand identity. Ensuring a user-friendly and responsive design that represents your brand effectively online.Social Media Profiles: Updating and optimizing your social media profiles with the new branding to maintain a consistent online presence.Packaging Design: If applicable, we design packaging that not only protects your products but also reinforces your brand identity on physical goods.

7. Collaboration and Feedback

Client Involvement: Throughout the process, we value your input and collaboration. We encourage feedback and revisions to ensure the final result aligns with your vision.

Progress Updates: Regular updates on project milestones and timelines to keep you informed and involved in the process.

What's included

Depends on the project
Deliverables will vary based on the type of project we are working on so the appropriate deliverables are made.

Recommendations

(5.0)

Joshua Onoja

Client • Oct 7, 2024

Recommended

I've had the pleasure of working with Rufai, and his expertise in brand design is remarkable. His attention to detail, creativity, and dedication ensure that each project is delivered with precision and innovation. Rufai consistently delivers high-quality work that elevates a brand’s presence. I highly recommend Rufai.

Mus’ab Jibril

Client • Oct 6, 2024

Recommended

I had a vision for my brand identity, but I struggled for years, constantly changing it. That all changed when I collaborated with Rufai. He did an amazing job bringing my vision to life and creating a brand identity that I fall more in love with every day. I highly recommend him 💯

Alicia Alegbe

Client • Oct 6, 2024

Recommended

Rufai has been working with me for the past one year, It is a great pleasure that i recommend Rufai Ishiaku for Graphic Designer and Brand Designer , we have worked on several projects together and he has infact become our 'go to' designer for some of our more challenging and critical designs on our lists. some qualities that have contributed to the high esteem in which we hold Rufai; -Ensuring a feel for content, attention to details, adhere to the project schedule .

David Bankole

Client • Oct 6, 2024

Recommended

Working with Rufai has been an exceptional experience. Having collaborated with many graphic designers, Rufai truly stands out. His commitment to deadlines is impeccable—when he promises a 9 AM delivery, it’s always 9 AM. His creativity is remarkable, consistently producing visually stunning designs. His keen attention to detail, innovative approach, and dedication ensure that every project is delivered with precision and a high level of craftsmanship.

Duration

1 week

Skills and tools

Brand Designer

Brand Strategist

Logo Designer