SaaS Product Management, Mentorship & Strategy

Julien Schwartzmann

(0)

Starting at

/hr

About this service

Summary

Having successfully launched more than 4 SaaS products, including a first-mover B2B SaaS platform at a 15-people start-up in the United Kingdom, I'm excited at the prospect of bringing my experience and contribution to the growth of your product.

Process

I will personally own and work with your team to contribute / deliver / adjust the below:

✅ Defining our company-wide product vision and strategy including brand positioning, addressable market, definition of ICP (Ideal Client Profile) and clarification of the competitors landscape (incl. gap analysis)

✅ Formalizing a clear product roadmap and ensuing delivery plan, scoring (e.g. RICE) and prioritizing features

✅ Set-up product management processes following design thinking best practices, from empathy mapping, to concept definition, ideation, prioritization, prototyping and testing

✅ Defining and tracking key product metrics to measure progress and success on various aspects of our products (activation, retention, NPS score, …) to drive our product continuous improvement

✅ Work with Sales and/or Product Marketing to further elaborate our go-to-market strategies, sales materials and B2B Sales best practices (using Hubspot), digital marketing actions and all aspects related to content, copywriting and ads strategies (e.g. Instagram and Facebook Ads) to attract users to our platform

What's included

Define or review of your Product Vision, Strategy & Positioning
Defining our company-wide product vision and strategy including brand positioning, addressable market, definition of ICP (Ideal Client Profile) and clarification of the competitors landscape (incl. gap analysis)
Create or review your Product Roadmap
Formalizing a clear product roadmap and ensuing delivery plan, scoring (e.g. RICE) and prioritizing features
Set-up or adjust your product management processes
Set-up product management processes following design thinking best practices, from empathy mapping, to concept definition, ideation, prioritization, prototyping and testing
Track clear product metrics for success
Defining and tracking key product metrics to measure progress and success on various aspects of our products (activation, retention, CAC, CLTV, NPS score, …) to drive our product continuous improvement
Enable Sales success
Work with Sales and/or Product Marketing to further elaborate our go-to-market strategies, sales materials and B2B Sales best practices (using Hubspot), digital marketing actions and all aspects related to content, copywriting and ads strategies (e.g. Instagram and Facebook Ads) to attract users to our platform

Example projects