Voice of the Founder/CEO - Ghostwriting That Gets Results
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About this service
Summary
To generate awareness of their products and services, position them as thought leaders on social media, and drive connections, relationships and sales/deals, I help help founders, CEOs and business leaders build and sustaining a strong presence on LinkedIn and other platforms if applicable. The project includes the creation of a narrative and content strategy, ongoing execution and posting of the content, metrics reporting and contact list management.
What's included
Social Media Narrative and Content Strategy
The narrative and content strategy will include relevant information on the goals and objectives for the project, the ideal customer profile for the organization (and target audience for the social program), the founder/CEO/leader's voice and tone, key focus pillars (as well as topics to stay away from), cadence and timing, posting logistics and initial content calendar.
Master Contact Sheet
A spreadsheet, updated weekly, showing engagers, titles and contact information, prioritized for outreach by engagers within the organization's ideal customer profile.
