Conversion-Focused Email Campaign & Flow Design
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About this service
Summary
FAQs
Do you offer just the designs or also handle email platform setup?
This service focuses on design and delivery of organized Figma files. If you need help implementing the emails into your platform (Klaviyo, Mailchimp, etc.), we can discuss it as an add-on.
Do you write the email copy?
This service is design-focused, but I can guide content structure (headlines, CTA placement, content flow). Full copywriting can be added if requested.
Can you design transactional emails too?
Yes — I design transactional flows like order confirmations, shipping updates, and review requests with the same attention to brand consistency and clarity.
Do you deliver HTML code?
By default, I deliver Figma files. If you need HTML exports for your ESP, we can include it as an extra.
Can you help create a full email strategy?
I offer light strategic input on flow logic and best practices. For a full strategy (calendar planning, deep segmentation), I can scope a separate project.
What's included
Welcome Flow Design
A fully branded, conversion-driven welcome sequence (3–5 emails) to introduce your product, build trust, and drive first purchases.
Cart Recovery Emails
High-performing abandoned cart emails (1–3 emails), crafted to recover lost sales with a balance of persuasion and brand storytelling.
Transactional Emails
Custom designs for key transactional moments (order confirmation, shipping updates, review requests, etc.) to reinforce brand consistency post-purchase.
Newsletter & Content Templates
Flexible, reusable templates for regular campaigns (newsletters, product features, blog recaps), optimized for easy editing and content updates.
Promotional Campaign Templates
Ready-to-use templates for launches, holiday campaigns, and special offers — designed to stay visually fresh while aligned with your brand.
Reusable Component Library
Organized set of Figma components (buttons, sections, headers, CTAs) to streamline your email production and ensure consistency across future campaigns.
Mobile-Optimized Design
Every email designed for a seamless, responsive experience across devices — ensuring clarity and conversion from mobile to desktop.
Example projects
Recommendations
(5.0)
Client • Oct 30, 2025
Recommended
Fabrizzio was amazing. He created a unqiue style that matched the theme of our site. He took time to meet with us and go over any requested changes that we may have. I would highly recommend using Fabrizzio!
Client • Sep 2, 2025
Recommended
Fabrizzio was great! He took the time to understand our needs, turned around the project quickly, was open an responsive to feedback, and delivered a result we were very happy with. I'd gladly recommend him.
Client • Jun 9, 2025
Recommended
Fabrizzio was excellent to work with and went above and beyond to make everything perfect. I can't wait to get started on our next project.
Client • May 19, 2025
Recommended
Fabrizzio handled the entire design for The Short-Form Blueprint—from the brand and logo to the ebook layout, visual assets, and the landing page built in Framer. When I first saw the book design, I was genuinely impressed—it looked beautiful and felt incredibly well thought out. The landing page had that same level of polish and visual impact. He has a great eye for detail and knows how to make everything feel cohesive, clean, and easy to use. Super reliable and easy to work with!
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