Brand Sprint

Karlee Proctor

Starting at

6,000

About this service

Summary

Are you a new brand or does your current brand need a face lift with little extra strategy behind it? Are you wanting to move quickly and cover just the basics of brand strategy, voice and identity? Maybe you're on a budget and don't have the means to invest in the "All-in package"? This package is perfect for you! Includes all of the strategy, voice, and identity brand basics to get you on your feet and out into the market – fast.

Process

Step 1: Kickoff consultation call and deep dive brand questionnaire

Step 2: Present and review competitive analysis and strategy

Step 3: Present voice and visuals

Step 4: Make any revisions

Step 5: Finalize, package, and send all final deliverables

FAQs

How long is the engagement
Typically 3 weeks or less, depending on how quickly you can provide me feedback!

What's included

1 Hour Consultation + Brand Questionnaire
Spend 1 hour together doing a deep dive into current state, your future goals, brand education, and competitive research.
Logo Design
Saved in all final formats and variations.
Color Palette
Your brand's unique color pairing with all color codes and usage provided.
Typography Pairings
Your brand's unique typography pairings with usage provided.
Licensed Stock Imagery
Up to 8 unique stock imagery to represent your brand.
Key Messages
Up to 4 key messages unique to your brand and it's positioning.
Taglines / Slogans
Up to 8 taglines / slogans perfect for headlines and captions.
Style & Personality
Define capitalization, punctuation, and tone of voice.
Core Values
Your brand's unique core values – up to 6
Mission Statement
Your purpose for being, something your market can get behind.
Positioning Statement
A clear statement on your differentiator.
Value Map
Map out your value from products & services, gain creators, and pain relievers.
Customer Profile
Your audience persona and their jobs, pains, and gains mapping.
Clock Model
Map your key messages to your pre-purchase, purchase, and post-purchase phases.
Competitive Analysis
A deep dive and analysis for up to 4 competitors.
Brand Guidelines PDF
Multi-page document detailing of all the above.
2 Rounds of Revisions
Make the necessary revisions and tweaks to get to final approval.