Brand Design

Pro

Kaleab Eshetu

Starting at

2,500

About this service

Summary

As a brand designer, I uniquely blend creativity and empathy to help newcomers establish a strong brand presence. I focus on collaboration, ensuring your vision translates into a memorable visual identity that resonates with your target audience and tells your brand's story. My dedication to your success empowers you with a visual identity that builds recognition and trust.

What's included

Brand Strategy
This is your messaging, positioning, and ICP insights. How you'll look and sound to your audience separating you from your competitors and converting more of your audience into loyal customers.
Visual Identity
The logo, with all its versions and sizes, colour palette, Typography, and layouts.
Interactive Brand Guideline Site
A guideline showing all the visual assets, how to use them, and how not to use them. Not a pdf but a site. It makes finding and using the guideline easier.
Pattern, Animation & Imagery (Optional)
These will bring your brand to life by creating depth that might be missing from your competitor's branding, helping you dominate your audience's feed.

Example projects

Designing the face of a startup software development firm.

Recommendations

(5.0)

Ryan Russell • Enerview

Client • May 7, 2025

Recommended

Kaleab is one of those rare people who brings energy, creativity, and sharp thinking to everything he touches. He was always full of ideas and constantly looking for ways to improve the product and strengthen our strategy. What made him stand out even more was his ability to bridge product, design, and business—he just gets how things fit together and knows how to move them forward. On top of that, he’s genuinely passionate about leading and building great products.

Yonas Halala • Maado

Client • Dec 17, 2024

Recommended

I worked with Kaleab for a website project for a Saas startup that needed a quick turnaround. Kaleab was quick and responsive and the client was pleased with the design. Kaleab's spoken and written English communication skills were top notch which made it easy to work with him. I would recommend him to others looking for someone reliable and professional!

Duration

2 weeks

Skills and tools

Brand Design

Visual System Designer

Visual Designer