1-Week Brand Sprint For Startups And FoundersAustyn McFadden
We offer a focused 1-Week Brand Sprint that delivers a complete brand identity through a clear, intentional process. Alongside brand sprints, we design websites and apps that carry that brand into real-world use. Our work is built for founders who care deeply about what they’re building and how it shows up in the world.
What's included
Logotype
We design a complete logotype system, not just a single logo. This includes a primary mark and supporting variations that work across different contexts such as websites, apps, social media, and marketing materials.
Every decision is made with clarity and longevity in mind so your logo feels confident, recognizable, and usable wherever your brand shows up.
Color System
Your color system is designed to support consistency and flexibility. We define a core palette and supporting colors with clear guidance on how and where each should be used.
This ensures your brand feels cohesive across digital products, marketing, and future applications while remaining accessible and adaptable as your company grows.
Graphics System
We design a custom icon set tailored specifically to your brand’s personality and use cases. These icons are created to feel native to your brand rather than generic or off-the-shelf.
They can be used across websites, apps, presentations, and marketing materials to improve clarity and reinforce visual consistency.
Custom Icons
We design a custom icon set tailored specifically to your brand’s personality and use cases. These icons are created to feel native to your brand rather than generic or off-the-shelf.
They can be used across websites, apps, presentations, and marketing materials to improve clarity and reinforce visual consistency.
Photography Style Direction
Rather than selecting individual photos, we define a clear photography style that guides how imagery should look and feel. This includes direction on composition, lighting, tone, subject matter, and overall mood.
This ensures that any photography you use in the future aligns with your brand and feels intentional, even when sourced from different photographers or libraries.
Homepage Design
We design a considered homepage that translates your brand into a clear, functional web experience. This includes layout, hierarchy, and visual treatment that communicate your message effectively and support user flow.
The homepage serves as a foundation for future pages and ensures your brand feels cohesive when it moves from identity into a live digital product.
FAQs
A 1-Week Brand Sprint is a focused, intentional process designed to deliver a complete brand identity without unnecessary delays. We remove distractions and work in a concentrated window so decisions are clear and the work moves forward with purpose.
This sprint is designed for founders and teams who are ready to make decisions and value clarity over endless exploration. It’s a strong fit for early-stage and growing companies that want a brand they can confidently launch with.
Before the sprint begins, you’ll receive a detailed questionnaire to align on goals, context, and constraints. During this time, we also conduct internal research and direction-setting so we’re fully prepared when the sprint begins.
We begin work on Monday after initial alignment and work independently for the week without ongoing check-ins. At the end of the sprint, we present two complete brand directions, followed by a refinement period and final delivery.
Revisions are not limited during the refinement phase. Our process is structured to ensure feedback is focused and productive, allowing us to refine the selected direction without scope creep.
Website design and app design are not included in the brand sprint and are offered as separate services. This allows us to keep the sprint focused and deliver the best possible brand foundation.
Yes. We regularly extend brand sprints into website and app design to ensure the brand translates clearly into real-world use.
We take on a limited number of brand sprints each month to maintain focus and quality. Availability is capped at four sprints per month.
You’ll receive a complete brand system, a brand book outlining how everything works together, and all final assets ready for immediate use.
This sprint works best when there is a clear problem to solve and a willingness to make decisions. If you’re still very early or looking for open-ended exploration, we can help determine a better next step.
1-Week Brand Sprint For Startups And FoundersAustyn McFadden
We offer a focused 1-Week Brand Sprint that delivers a complete brand identity through a clear, intentional process. Alongside brand sprints, we design websites and apps that carry that brand into real-world use. Our work is built for founders who care deeply about what they’re building and how it shows up in the world.
What's included
Logotype
We design a complete logotype system, not just a single logo. This includes a primary mark and supporting variations that work across different contexts such as websites, apps, social media, and marketing materials.
Every decision is made with clarity and longevity in mind so your logo feels confident, recognizable, and usable wherever your brand shows up.
Color System
Your color system is designed to support consistency and flexibility. We define a core palette and supporting colors with clear guidance on how and where each should be used.
This ensures your brand feels cohesive across digital products, marketing, and future applications while remaining accessible and adaptable as your company grows.
Graphics System
We design a custom icon set tailored specifically to your brand’s personality and use cases. These icons are created to feel native to your brand rather than generic or off-the-shelf.
They can be used across websites, apps, presentations, and marketing materials to improve clarity and reinforce visual consistency.
Custom Icons
We design a custom icon set tailored specifically to your brand’s personality and use cases. These icons are created to feel native to your brand rather than generic or off-the-shelf.
They can be used across websites, apps, presentations, and marketing materials to improve clarity and reinforce visual consistency.
Photography Style Direction
Rather than selecting individual photos, we define a clear photography style that guides how imagery should look and feel. This includes direction on composition, lighting, tone, subject matter, and overall mood.
This ensures that any photography you use in the future aligns with your brand and feels intentional, even when sourced from different photographers or libraries.
Homepage Design
We design a considered homepage that translates your brand into a clear, functional web experience. This includes layout, hierarchy, and visual treatment that communicate your message effectively and support user flow.
The homepage serves as a foundation for future pages and ensures your brand feels cohesive when it moves from identity into a live digital product.
FAQs
A 1-Week Brand Sprint is a focused, intentional process designed to deliver a complete brand identity without unnecessary delays. We remove distractions and work in a concentrated window so decisions are clear and the work moves forward with purpose.
This sprint is designed for founders and teams who are ready to make decisions and value clarity over endless exploration. It’s a strong fit for early-stage and growing companies that want a brand they can confidently launch with.
Before the sprint begins, you’ll receive a detailed questionnaire to align on goals, context, and constraints. During this time, we also conduct internal research and direction-setting so we’re fully prepared when the sprint begins.
We begin work on Monday after initial alignment and work independently for the week without ongoing check-ins. At the end of the sprint, we present two complete brand directions, followed by a refinement period and final delivery.
Revisions are not limited during the refinement phase. Our process is structured to ensure feedback is focused and productive, allowing us to refine the selected direction without scope creep.
Website design and app design are not included in the brand sprint and are offered as separate services. This allows us to keep the sprint focused and deliver the best possible brand foundation.
Yes. We regularly extend brand sprints into website and app design to ensure the brand translates clearly into real-world use.
We take on a limited number of brand sprints each month to maintain focus and quality. Availability is capped at four sprints per month.
You’ll receive a complete brand system, a brand book outlining how everything works together, and all final assets ready for immediate use.
This sprint works best when there is a clear problem to solve and a willingness to make decisions. If you’re still very early or looking for open-ended exploration, we can help determine a better next step.
$6,750