Full Brand 🔮

Top Independent

Camila Mazer

(0)

Starting at

1,200

About this service

Summary

Are you ready to go full in with your brand? If you want to create an incredible brand identity that takes your business to the next level, this is the package for you <3

As a brand designer, I specialize in creating unique and impactful visual identities for businesses. From logo design to brand guidelines, I can help you establish an unforgettable brand presence that speaks to your target audience.

Things you should know before we get started:

Have a defined name for your brand and a tagline for your logo. Example: Mel Do Mar [Brand Name] Curated Swimwear [Tagline]

Know your brand’s purpose and your target audience. What do you want to achieve with your brand? What’s your main goal?

Know your value proposition, what makes you unique and identifiable.

Work Process & Timeline:

I’ll send you a questionnaire to have a better and deeper understanding of your brand and aspirations. You need to consciously complete this and send it back as soon as possible. This is key information to get started.

After all the questions are answered I will create 3 mood-board concepts with pre-existing visual references to explore possible directions for your brand. I will share them with you and we will decide which road to take moving forward. This is such an exciting time! We will have a meeting and brainstorm together on how we envision your brand. This is the time to express all your thoughts and feelings, to talk openly about what you like and don't, where you want to go visually and concept wise.

After our concept and visual path is defined I will sketch 3 high-level logos + sub-brands (plus their rationale) and share them with you.

We will meet to review the sketches and pick 1 direction to keep moving forward. You will also provide consolidated feedback in the next 2 days.

After we have the logo, I will start creating all the other main aspects of your brand, like exploring type, colors and brand elements. I will share the explorations and you will review them as soon as possible and provide any further feedback in the next 2 days.

After we are on board with the main elements and they are already defined, I will work on the branded visuals and branded items/stationary that you selected. This is the final stage and where your brand is starting to feel alive! Such an exciting moment of the journey. I will share them with you to review. At this point only minor feedback will be accepted on the newly shared items.

We have a final meeting where you see your new and amazing brand ready-to-use! I will upload all the deliveries in a shared drive folder.

If you would like to add any extra things to the package we can totally chat about it and adjust the price.

Other services available:

Packaging design / Presentation Design / Social Media Templates / Web Design

What's included

Brand Personality Definition + Brand Claim
We will work on your brand strategy and define your voice. We will also create your brand claim, what represents you, and write an in-dept concept that will be the soul of your brand.
Logo Suite
1 primary logo + 1 Secondary Logo + sub-marks + Favicon The files will be delivered in Adobe Illustrator, PDF, SVG, PNG and JPG
Brand Color Palette
A defined and curated color palette perfect for your brand. We will provide the color codes for print and web designs, so you can keep your brand's consistency everywhere.
Brand Typography System
We will pick 1 or 2 typographies that express your brand's personality and deliver the fonts as well as pre-set text styles for different use cases
Brand Elements
Brand elements such as icons, signature elements and simple illustrations. They will represent key aspects of your brand's personality. (3 to 6 included in price).
Brand Patterns
2 to 3 personalized patterns.
Branded Visuals x 5
We will create branded visuals using all the elements of your brand. This will be examples of how your brand works and all the possibilities you have! The goal is to create a system of elements that compliment each other and can create a broad range of different assets.
Branded Stationary x 2
You can pick business cards, thank you cards, postcards, letterhead, stickers & more. Let's chat about it! I will provide the design for it.
Branded Items x 2
You can pick pen, tote bag, phone case, clothing, etc. The possibilities are endless, let's chat about it!
Brand Book
A guide to your brand's usages and best practices