Creative & Art Direction for advertising

Emanuele Papale

(1)

Starting at

100

/hr

About this service

Summary

I understand that as a creative lead, you need someone who can help you in overseeing the development and execution of your brand's visual and conceptual style. My role would be to work closely with you and your team to ensure that the brand's creative direction aligns with its overall strategy and goals.

As a part of this process, I will collaborate with you to understand the brand's target audience and create a comprehensive creative brief that outlines the key messaging and visual elements that will be incorporated into the campaign. From there, I will work with designers and other creatives to develop a range of concepts that bring the brief to life.

Once the creative concepts have been developed, I will work with you and your team to refine them and select the best options for the brand. From there, I will oversee the execution of the chosen concept, ensuring that it is executed to the highest standard and stays true to the brand's overall vision.

Throughout the process, I will keep you informed of progress and provide regular updates on how the campaign is developing. My goal is to ensure that the brand's visual and conceptual style is not only aligned with its overall strategy and goals but also stands out in a crowded market and resonates with its target audience.

What's included

Creative Direction
I will lead and manage the creative process of a brand campaign. Oversee the development and execution of the brand's visual and conceptual style, ensuring that it aligns with the brand's overall strategy and goals.
Creative Ideas
Conceptualise and develop creative ideas: I will work with the marketing team to develop a clear understanding of the brand's objectives and target audience. I will then use this information to develop creative ideas that will effectively communicate the brand's message to the target audience.
Creative Assets Oversight
I will work with your creative team in overseeing, guide, and approve all creative assets, including copy, images, and video content. I will ensure that these assets are on-brand and effectively communicate the brand's message to the target audience.

Example projects

How Many Animals?

Kill Your Idols | Part II

Recommendations

(5.0)

Riccardo Pallicelli

Client • Sep 4, 2023

Recommended

I had the privilege of working alongside Emanuele as the Art Director for our client entire digital presence. His creativity and attention to detail were instrumental in shaping the visual identity. It was a pleasure collaborating with him, and I look forward to future opportunities to work together.

Skills and tools

Art Director

Creative Director