Brand Identity Design

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About this service

Summary

Alexandre crafted unique and impactful brand identities for businesses, focusing on logos, color schemes, and typography.

What's included

  • Logo Suite

    A comprehensive set of logos including the primary version, secondary variants, and monochrome versions. Adapted for various applications and sizes, from online use to large-format printing.

  • Brand Style Guide

    A detailed document defining the correct usage of all visual identity elements, including typography, color palette, logo spacing, and application guidelines across various media.

  • Color Palette

    A carefully curated selection of primary and secondary colors, with precise color codes (CMYK, RGB) to ensure consistency across all mediums.

  • Typography Set

    A thoughtful selection and pairing of typefaces that align with the brand's identity. Includes recommendations for primary and secondary fonts, with usage guidelines for headings, subheadings, and body text.

  • Mockup Showcase

    A series of mockups demonstrating the application of the brand identity on various products and media, helping the client visualize the real-world impact of the new identity.


Skills and tools

Brand Designer
Graphic Designer
Motion Designer
Adobe After Effects
Adobe Illustrator
Adobe Photoshop
Figma

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