La Bodega: A Tribute to My Roots through Graphic Design
Alexandre Lopez
Project Description
La Bodega is a personal graphic design project created as a tribute to the family restaurant of my childhood. The project involved crafting a visual identity for the restaurant, with the logo design inspired by the letter "O" in "BODEGA," symbolizing a customer's eye. The bordeaux color palette reflects the wine cellar theme inherent in the restaurant's name.
Communication Strategy
The branding was extended to Instagram and magazine concepts, emphasizing quality product imagery and storytelling to attract a festive clientele.
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Posted Aug 27, 2024
La Bodega is a graphic design project celebrating a family restaurant with a festive, wine-themed identity
