Brand Identity Design✦
Starting at
$
3,000
About this service
Summary
FAQs
NOTION
I use Notion as my project management system and have created a dedicated client portal for each of my clients. All deliverables will be available in Notion, and you can check your portal for updates on your project at any time.
Rate/Budget
My rates vary depending on the company and the specific deliverables required, ensuring that you receive a tailored solution that meets your unique needs. This approach allows me to provide the best value for your investment, delivering high-quality results that align with your business goals.
What if this package is not suitable for me?
Not a problem! Let's hop on a call, and I will tailor the deliverables and price to your needs.
How many revisions do I get?
This packages will include as 4 revisions as needed (usually no more than two needed)
We live in different time zones. Will this be an issue?
Not at all! I'm more than happy to tailor my schedule to accommodate meetings and discussions at times that suit you best!
Do you offer payment plans?
Yes! I require a 50% upfront payment to start the project, with the remaining 50% due upon completion. This ensures a smooth workflow and commitment from both sides. Let’s discuss your project and get started! Just make sure to mention it during our Discovery Call and prior to us creating your proposal so we can make sure to include it in your package.
What's included
Discovery call
is a key conversation that helps define the direction and foundation of a brand. During this call, you'll work with the client to align on key objectives, goals, and vision for their brand. It’s the starting point for crafting a successful brand identity and ensures that all creative decisions (logos, messaging, design, etc.) are aligned with the overall business strategy.
Full brand strategy & Creative direction presentation
Full brand strategy & Creative direction presentation deep into your business foundations identifying your audience, competitor analysis & personality.
Brand Presentation(4x Revision)
it’s about showcasing how their brand identity can be represented in a visually compelling and cohesive way. The presentation needs to communicate their brand’s essence, values, and the strategic thinking behind the design. It’s not just about visuals; it’s about creating an experience that resonates with their target audience.
File Formats
Vector Files: .AI (Adobe Illustrator) Raster Files: .PNG (with transparent background), .JPG (for general use). PDF: For print and high-quality use. EPS
Color Palette
Primary Colors: Main colors used in the brand. Secondary Colors: Additional colors that complement the primary palette. Color Codes: HEX, RGB, and CMYK values for consistent color reproduction
Font pairing
Primary Typeface: The main font used for the brand. Secondary Typeface: Additional fonts for different uses (e.g., headings, body text). Font Files
Full brand Guidelines and brand guidelines sheet
Logo Usage: How to use the logo correctly, including spacing, size restrictions, and incorrect usages. Color Usage: Detailed guidance on color applications. Typography: Guidelines on font usage, including styles and sizes. Imagery Style: Recommendations for photography or illustration styles that align with the brand and other.
Cohesive logo suite
refers to a collection of different variations and formats of a logo that can be used consistently across various applications, ensuring that the brand identity remains consistent in all contexts. A logo suite ensures that the brand's visual representation is adaptable, professional, and recognizable across a range of mediums. Primary Logo: Website, store signage, brochures, presentations. Secondary Logo: Business cards, promotional items, print ads. Logo Icon: Social media profiles, favicons, app icons. Logo Mark: T-shirts, product packaging, large billboards. Horizontal/Vertical Versions: Depending on the format of the space you're working in (for instance, horizontal for banners and vertical for Instagram stories). Monochrome Version: When printing in black and white, or using the logo on a very colorful background that requires simplicity. Color Variations: To ensure legibility on different backgrounds or to align with seasonal or thematic campaigns.
Photography Direction.
It involves guiding how the brand’s imagery is captured and presented to reflect the brand’s identity, values, and messaging. The goal is to ensure that every photo used by the brand feels cohesive, professional, and aligned with the overall visual style and tone.
Brand Pattern
A brand pattern is an amazing feature to add to your brand. This can be created and formatted from just your logo and initials or can be created from any symbols or elements that we created for your brand.
Social media assets
Ready-to-use social media templates for consistent branding.
Stationery design
Branded office materials, including: Business Cards (Front & Back) Letterhead (Digital & Print) Envelope Design
Packaging Design
Custom packaging design for products, including: Box or Label design Shopping bag design Container branding
Example projects
Recommendations
(5.0)
Client • Jan 13, 2026
Recommended
Victor delivers world-class work without the ego. His packaging designs are clean, sophisticated, and instantly elevated our business. Easily the best investment we’ve made this year.
Client • Jan 12, 2026
Recommended
If I could give Victor five more stars, I would. Before Victor, our product was blending in. After he completely redesigned our brand and packaging, we saw a 35% increase in first-time customer conversions within the first quarter. He doesn't just design; he strategizes for commercial success. He is, simply put, the designer who makes you money.
Client • Dec 3, 2025
Recommended
Collaborating with Victor was an outstanding experience. He approaches every project with a strong sense of creativity, discipline, and professionalism. His branding and packaging skills are sharp, thoughtful, and always grounded in strategy. Throughout our work together, he communicated clearly, delivered on time, and consistently elevated the quality of the project with his ideas and craftsmanship. I highly recommend working with him.
Client • Apr 10, 2025
Recommended
Working with Victor was a great experience. He’s a highly skilled brand designer who truly understands how to translate a business mission and vision into a strong, professional brand identity. He was creative, timely, and easy to communicate with. I highly recommend him for any branding project.
Client • Mar 7, 2025
Recommended
Victor is a talented brand designer with a keen eye for detail and creativity. He transformed my brand’s identity with a unique and professional design. Highly recommended!
Client • Feb 13, 2025
Recommended
Highly recommended. He did a wonderful project. Victor is highly talented and a goal getter.
Duration
4 weeks
Skills and tools
Industries