Brand Identity & Strategy + Web Design & Framer DevelopmentMarietta Todorova
A complete brand and digital experience — from strategy to launch.
This service combines everything your business needs to build, design, and scale a powerful brand and website in one seamless process.
It starts with strategy — defining your story, audience, and positioning — and evolves into a distinctive brand identity, UX-driven design, and a high-performing website. Every stage is intentional, ensuring clarity, consistency, and measurable impact.
You’ll work with Kickflip, a design and innovation studio led by Martin Bonov and Marietta Todorova. Together, we bring over a decade of experience and more than 250 successfully completed projects across branding, UX, and digital product design.
Both of us are involved in every stage — we craft the strategy together. I lead the brand and identity process, while Martin leads UX, web design, and Framer development. This close collaboration ensures your brand and website feel unified, purposeful, and consistent across every touchpoint.
What sets Kickflip apart is flexibility and depth — few teams can deliver the full spectrum from brand strategy and identity design to UX, UI, and development with the same precision, speed, and creative alignment.
Our process blends strategy, design, and technology — enhanced by AI-powered workflows and a decade of real-world experience. We partner with one client at a time, giving full focus, attention, and creative energy to every detail.
The result: a brand and website that not only look exceptional but perform effortlessly — engaging users, attracting investors, and supporting your growth at every stage.
What's included
Brand & UX Strategy
Through strategy workshops and research, the foundation of the brand and user experience is defined — uncovering audience insights, positioning, messaging, and digital touchpoints. This phase shapes the creative direction, user journeys, and structure that connect your brand to real people.
Creative Direction
A focused creative phase that translates words into visuals — exploring tone, mood, and style through curated moodboards that define the aesthetic direction for your brand identity.
Logo Design
Exploration and design of logo concepts. Once the final direction is chosen, a complete logo system is created — built for flexibility and consistency across digital and print.
Brand Identity
Development of the full brand identity — color, typography, imagery, assets, and visual language. Each element is crafted to express the brand’s essence and scale effortlessly across platforms.
Brand Materials & Brand Guide
Expansion of the identity into real-world applications such as stationery, packaging, and content templates. A detailed brand guide defines how to use all assets across every channel.
Information Architecture
After building a strong foundation for the brand identity, the focus shifts to the digital experience. Content and structure are organized strategically to ensure intuitive navigation and clear user journeys. The website is planned in stages — allowing for a fast launch and iterative improvements that enhance usability over time.
Wireframing & Prototyping
Wireframes define the structure, layout, and functionality of the website — the blueprint for design and usability. Clickable prototypes allow early testing and refinement, ensuring a seamless experience before moving into visual web design.
Web Design
The website design phase translates the brand into a cohesive, visually rich digital experience. Every page is crafted with clarity, emotion, and attention to detail — combining imagery, motion, and interaction to create an engaging user journey.
Framer Development
End-to-end website development using Framer, with full CMS integration, mobile responsiveness, and launch-ready deployment.
AI-Scaled Content & Copywriting
Generation and refinement of website and marketing content using advanced AI tools, blending speed with brand authenticity for all pages and campaigns.
Ongoing Support & Growth
Post-launch support, performance tracking, SEO, and continued optimization to ensure your brand and website evolve alongside your business.
FAQs
Marietta's other services
Starting at$10,000 /mo
Tags
Adobe Illustrator
ChatGPT
Figma
Framer
Perplexity
Brand Designer
Brand Strategist
Web Designer
Service provided by
Marietta Todorova Sofia, Bulgaria
- 26
- Followers
Brand Identity & Strategy + Web Design & Framer DevelopmentMarietta Todorova
Starting at$10,000 /mo
Tags
Adobe Illustrator
ChatGPT
Figma
Framer
Perplexity
Brand Designer
Brand Strategist
Web Designer
A complete brand and digital experience — from strategy to launch.
This service combines everything your business needs to build, design, and scale a powerful brand and website in one seamless process.
It starts with strategy — defining your story, audience, and positioning — and evolves into a distinctive brand identity, UX-driven design, and a high-performing website. Every stage is intentional, ensuring clarity, consistency, and measurable impact.
You’ll work with Kickflip, a design and innovation studio led by Martin Bonov and Marietta Todorova. Together, we bring over a decade of experience and more than 250 successfully completed projects across branding, UX, and digital product design.
Both of us are involved in every stage — we craft the strategy together. I lead the brand and identity process, while Martin leads UX, web design, and Framer development. This close collaboration ensures your brand and website feel unified, purposeful, and consistent across every touchpoint.
What sets Kickflip apart is flexibility and depth — few teams can deliver the full spectrum from brand strategy and identity design to UX, UI, and development with the same precision, speed, and creative alignment.
Our process blends strategy, design, and technology — enhanced by AI-powered workflows and a decade of real-world experience. We partner with one client at a time, giving full focus, attention, and creative energy to every detail.
The result: a brand and website that not only look exceptional but perform effortlessly — engaging users, attracting investors, and supporting your growth at every stage.
What's included
Brand & UX Strategy
Through strategy workshops and research, the foundation of the brand and user experience is defined — uncovering audience insights, positioning, messaging, and digital touchpoints. This phase shapes the creative direction, user journeys, and structure that connect your brand to real people.
Creative Direction
A focused creative phase that translates words into visuals — exploring tone, mood, and style through curated moodboards that define the aesthetic direction for your brand identity.
Logo Design
Exploration and design of logo concepts. Once the final direction is chosen, a complete logo system is created — built for flexibility and consistency across digital and print.
Brand Identity
Development of the full brand identity — color, typography, imagery, assets, and visual language. Each element is crafted to express the brand’s essence and scale effortlessly across platforms.
Brand Materials & Brand Guide
Expansion of the identity into real-world applications such as stationery, packaging, and content templates. A detailed brand guide defines how to use all assets across every channel.
Information Architecture
After building a strong foundation for the brand identity, the focus shifts to the digital experience. Content and structure are organized strategically to ensure intuitive navigation and clear user journeys. The website is planned in stages — allowing for a fast launch and iterative improvements that enhance usability over time.
Wireframing & Prototyping
Wireframes define the structure, layout, and functionality of the website — the blueprint for design and usability. Clickable prototypes allow early testing and refinement, ensuring a seamless experience before moving into visual web design.
Web Design
The website design phase translates the brand into a cohesive, visually rich digital experience. Every page is crafted with clarity, emotion, and attention to detail — combining imagery, motion, and interaction to create an engaging user journey.
Framer Development
End-to-end website development using Framer, with full CMS integration, mobile responsiveness, and launch-ready deployment.
AI-Scaled Content & Copywriting
Generation and refinement of website and marketing content using advanced AI tools, blending speed with brand authenticity for all pages and campaigns.
Ongoing Support & Growth
Post-launch support, performance tracking, SEO, and continued optimization to ensure your brand and website evolve alongside your business.
FAQs
Marietta's other services
$10,000 /mo