Full Brand Ecosystem & Strategy

Pedro Lopes

Starting at

3,500

About this service

Summary

The complete package for brands aiming to dominate their niche. Beyond just visual identity, we define your strategic core (mission, vision, voice) and extend the design system across social media and physical touchpoints. This ensures total consistency as you scale from 10 to 100+ employees.

FAQs

How is this different from the Core Identity System?
The Core package is for launching. This package is for scaling. It includes the Brand Strategy (the "why"), the comprehensive Brand Book (the "rules"), and ready-to-use templates for social media.
What is included in the Brand Strategy?
We define your Mission, Vision, Values, Archetype, and Tone of Voice. It's the blueprint for how your brand communicates.

What's included

Everything in Core Package
Includes all foundational assets from the Core Identity System (Primary Logo, Secondary Marks, Color Palette, and Typography) to serve as the visual baseline.
Social Media Design System (Templates for IG/LinkedIn)
A suite of custom, editable templates (delivered in Figma or Canva) for LinkedIn, Instagram, and X. Designed to ensure your content feed looks cohesive and professional from day one.
Stationery & Merch Design (Cards, Letterhead, Swag)
Print-ready designs for essential physical interactions: Business Cards (for the team), Digital Letterhead, and one piece of branded merchandise (e.g., T-shirt, Tote bag, or Notebook).
Brand Strategy Deck (Mission, Vision, Tone of Voice)
A strategic roadmap defining your Brand Core: Mission, Vision, Values, Tone of Voice, and Market Positioning. This document guides not just how your brand looks, but how it speaks and behaves.
Comprehensive Brand Book (40+ pages)
The ultimate rulebook for your brand. A detailed document covering strict logo usage, photography direction, grid systems, and layout rules to guarantee consistency as your company scales.

Example projects