Unique & Authentic Brand Identity: Know Thyself
Chris Rubin
5
(3)
Contact for pricing
About this service
Summary
Brand Clarity—Know thyself
Your challenge:
You have a great product/service, but you need to reinforce its strengths, and differentiate from the competition—in short, you need a specialist who knows how to create a brand identity. Ideally, one that is deeply experienced in developing and delivering a clearly defined, true, and authentic one.
Our solution:
Through deep collaboration with your key stakeholders, along with our analysis of your brand, market, and industry, we’ll craft a Brand Identity that’s unique and authentic to you, outlining your brand essence, your USPs, and setting you apart from your competition.
The process:
An introductory call to understand your needs
Discovery surveys and in-depth client interviews to glean insights
Exploratory research on your market, industry, and competitors
Analysis of our findings, and encapsulation of focal points into a brand identity deck.
The outcome:
Brand Strategy Consulting
Competitive Marketplace Assessment deck
Foundational Messaging Brief (FMB): Your Brand ID deck—in other words, a consensus agreement on who you are, why you exist, and what you aim to provide. Think of this as your rallying cry.
The value-add:
Align and solidify your culture. With the documents you receive at this stage, you can get your whole team up-to-speed on your brand’s authentic identity, including your strengths and differentiators.
Brand refresh services:
In support of your natural evolution, we can revisit and refresh the Foundational Messaging Brief every 12-18 months, to ensure it remains most authentic and unique to your brand.
What's included
Brand Identity Deck
Your Brand ID—in other words, a consensus agreement on who you are, why you exist, and what you aim to provide. Think of this as your rallying cry.
Example projects
Recommendations
(5.0)
Dhruv M
Freelancer • Jun 10, 2024
Recommended
It was great working with Chris - He has an eye for detail and is a great communicator.
Michelle Pina
Freelancer • Jun 18, 2023
Recommended
Michelle recommends working with Chris
James Seykot
Freelancer • May 27, 2022
Recommended
Chris is a great at what he does and I learned a lot from working together. He brings years of experience and a clear process for serving his clients.
Skills and tools
Brand Strategist
Creative Director
Writer
Google Drive
Microsoft Office 365
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