Market Scan
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About this service
Summary
This project is perfect for a client at any stage of growth. If you have yet to launch, this can tell you where to position your brand. If you have already launched, I can help you identify tweaks to your brand to further stand out from competitors.
Deliverables
(0) Deliverables may vary
Deliverables may vary according to your needs.
(1) Market Scan Deck
This deck may include any of the following and more
+ List of top competitors and how they are positioning themselves in the market
+ List of competitors' key SKUs
+ Research on competitors' emotional and functional messaging
+ Analysis of packaging
+ Brand map
+ Areas of opportunity for your brand
+ Ideas for tweaking brand, developing packaging and/or product offering to fill market white space
+ Moodboards to support recommendation
What's included
(0) Deliverables may vary
Deliverables may vary according to your needs.
(1) Market Scan Deck
This deck may include any of the following and more + List of top competitors and how they are positioning themselves in the market + List of competitors' key SKUs + Research on competitors' emotional and functional messaging + Analysis of packaging + Brand map + Areas of opportunity for your brand + Ideas for tweaking brand, developing packaging and/or product offering to fill market white space + Moodboards to support recommendation
