🔹 BRAND GENESIS | The start of an iconic brand legacyLucija Grubic
This service is designed for anyone who is in need for a strong, well-defined brand identity. I will guide you through a structured process that ensures your brand purpose, target audience, positioning, and value proposition are fully aligned with your emerging visual identity.
What's included
👁️ Vision Session
Deep-dive strategy call | Brand positioning insights | Competitor analysis & aesthetic direction
🎨 Identity Crafting
Moodboard concepts (visual direction, color psychology, typography) | Brand personality, tone of voice & messaging framework | Tagline & slogan development | Sample brand copy (Mission Statement, About Us, etc.)
📜 Signature Identity Suite
Primary logo, secondary variations, submarks/icons | Custom color palette (Primary, Secondary, Accent, Neutral – CMYK, RGB, HEX, Pantone) | Typography system (Primary & Secondary fonts, pairing guide, hierarchy) | Brand patterns & custom graphics (Textures, backgrounds, supporting visuals) | Imagery & photography guidelines (Mood board, image treatment, photography style)
📑 Brand Guidelines & Application
Logo usage (Sizing, Spacing, Clear Space Requirements) | Color & typography application | Do’s & Don’ts + real-world visual examples | File Formats (AI, EPS, PNG, SVG, JPG)
📱 Digital & Social Presence Kit
Social media essentials (Profile & cover images, story highlight covers) | Post & story templates (6x Instagram posts, 3x Instagram stories) | Website elements (Custom favicon, branded digital assets) | Email & newsletter templates
✉️ Stationery & Collateral
Business card design | Letterhead & envelope design | Email signature design | Presentation template (PowerPoint / Google Slides)
📦 Additional Enhancements (If Needed)
Packaging design concepts | Merchandise & swag (T-Shirts, Stickers, Mugs, etc.) | Signage & wayfinding elements | Advertising & print templates (Flyers, Posters, Digital Banners)
🔄 Refinement & Final Delivery
Revisions | All files delivered in print & digital-ready formats
FAQs
Example work
Starting at$4,500
Duration6 weeks
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma
Brand Designer
Creative Director
Logo Designer
Service provided by
Lucija Grubic Zadar, Croatia
🔹 BRAND GENESIS | The start of an iconic brand legacyLucija Grubic
Starting at$4,500
Duration6 weeks
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma
Brand Designer
Creative Director
Logo Designer
This service is designed for anyone who is in need for a strong, well-defined brand identity. I will guide you through a structured process that ensures your brand purpose, target audience, positioning, and value proposition are fully aligned with your emerging visual identity.
What's included
👁️ Vision Session
Deep-dive strategy call | Brand positioning insights | Competitor analysis & aesthetic direction
🎨 Identity Crafting
Moodboard concepts (visual direction, color psychology, typography) | Brand personality, tone of voice & messaging framework | Tagline & slogan development | Sample brand copy (Mission Statement, About Us, etc.)
📜 Signature Identity Suite
Primary logo, secondary variations, submarks/icons | Custom color palette (Primary, Secondary, Accent, Neutral – CMYK, RGB, HEX, Pantone) | Typography system (Primary & Secondary fonts, pairing guide, hierarchy) | Brand patterns & custom graphics (Textures, backgrounds, supporting visuals) | Imagery & photography guidelines (Mood board, image treatment, photography style)
📑 Brand Guidelines & Application
Logo usage (Sizing, Spacing, Clear Space Requirements) | Color & typography application | Do’s & Don’ts + real-world visual examples | File Formats (AI, EPS, PNG, SVG, JPG)
📱 Digital & Social Presence Kit
Social media essentials (Profile & cover images, story highlight covers) | Post & story templates (6x Instagram posts, 3x Instagram stories) | Website elements (Custom favicon, branded digital assets) | Email & newsletter templates
✉️ Stationery & Collateral
Business card design | Letterhead & envelope design | Email signature design | Presentation template (PowerPoint / Google Slides)
📦 Additional Enhancements (If Needed)
Packaging design concepts | Merchandise & swag (T-Shirts, Stickers, Mugs, etc.) | Signage & wayfinding elements | Advertising & print templates (Flyers, Posters, Digital Banners)
🔄 Refinement & Final Delivery
Revisions | All files delivered in print & digital-ready formats
FAQs
Example work
$4,500