I compose music for your commercial, show or event

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DANIEL V.

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About this service

Summary

I am a musician who has been making music since the age of seven, grew up in a musical family and play three instruments. But what really sets me apart is that I am not only a musician, but also a marketing expert, which distinguishes me from many other composers. I studied at a leading german university for media business engineering, specialising in marketing and media production, and worked for over 15 years as a marketing expert and manager in industry. I spent seven years of my career working for the luxury sportscar brand Porsche, where I was responsible for the commercial film production for the ‘Porsche Connect’ sub-brand, among other things. In my role as Marketing Manager, I was involved in major commercial film productions in LA (Hollywood Studios and Downtown LA) for the launch of the brand. 

Process

We start our collaboration with a free initial consultation. I want to understand exactly what your requirements and wishes are and what budget you have in mind. A good clarification of the assignment is an important milestone for a successful project. 
In this conversation, I would also like to find out from you what your internal approval process is like (which parties are involved, e.g. purchasing department, marketing or PR department, your customer if you are a film production company, etc.) and what timeline you have in mind. 
We start with the script / screenplay or first mockups. I prefer to see the screenplay after it has been approved so that I can think about the music style and vibe. As soon as the final cut is available, I start with the composition and coordinate with you intensively and repeatedly during the process.
After you have approved the rough mix of the music that I put under your film, the final mixing and mastering is done. 

FAQs

  • Do you only make music for commercials?

    No, I can also compose and produce music for your event and for your show, for example for a fashion show or other events. Many genres are possible. From classical, pop, funk and soul to hip hop.

  • What does it cost to compose music for commercial purposes?

    Fortunately, there is no generalised answer to this question. It depends on how elaborate the production is to be and what use is planned for the music. We will discuss exactly what you need and want in an initial consultation.

  • Is the music royalty-free?

    Basically yes, although the intended use determines the price of the music. If you want to use the music internationally for an unlimited period of time, this will have a different impact on the price than if you need music for a single evening event.

What's included

  • Want to increase your sales through music?

    We are emotional beings. We don't buy products, we buy emotions. We want to feel better after a purchase, a show or an event. Not a single purchase decision is rational. Even though this is often claimed. Department stores and supermarkets have long understood this and therefore appeal to our senses. Through music in the background, through fragrances and odours, through light and attractive decoration. Studies have shown that the right music in the background can lead to an increase in sales of up to 30%. That's why the right musical decision is crucial for commercials, shows, events or at the point of sale. I can help you make the right music decisions and compose and produce music for you.

  • Marketing of your commercial

    With over 15 years of practical marcom experience and a degree in media publishing and marketing, I can also support you in marketing your commercial, video or podcast internationally across multiple channels. From content creation to landing page launches, email campaigns, PPC campaigns and much more, I can help.

Example projects

Commercial Music Magic

Skills and tools

Composer
Musician
Music Producer
Logic Pro

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