Visual Identity Design

Elizabeth Jean

(0)

Starting at

1,950

About this service

Summary

We implement the strategic process of creating a visual identity connecting the gap between your brand's story and a visual identity that wows. Imagine a logo that captures your essence and design elements that weave your story into every touchpoint.

We start with a Brand Discovery Call to understand your brand, your customers, and your competitors. From there, we dive into the data and craft a tailored visual identity strategy that positions you as the solution your customers have been searching for. Let's collaborate to build a visual identity system that sets your brand apart.

Please contact me before ordering to discuss the project.

(PS: Do checkout the example projects linked below this service info 👇)

Process

• Phase 1: Strategy

We'll dive into your strategy, analyze your market & target audience, and define your position.

• Phase 2: Brand Development

I'll start with the initial ideas, and idea development, then present my proposed final logo design. After that, I'll work on other assets like Typography pairing, color palettes, brand patterns (if applicable) + more

• Phase 3: Animated Assets

A special freebie! I'll create a logo animation tailored to your logo design. I'll create digital animations for your brand assets which can be used for social media stories, posts, and campaigns.

• Phase 4: Assets

Once signed off, you will receive the final logo suite, and brand guidelines which will give you basic information on exclusion zones, color, and typography.

FAQs

How much is the investment?
Services cost $2K for visual identity design and $4K for all-in-one visual identity & website design. The total project cost depends on your visual identity and web design needs.
Do you offer revisions?
Yes. I include 2 revisions with each project. Any revisions beyond that will be charged at an hourly rate.
Do you provide a guideline on how to use our brand materials?
Yes! You will get a brand guidelines packet that teaches you how to use the logos, colors and where to buy the proper font license. I aim to help you feel 100% confident taking the world by storm with your new look.
Do you offer any other services besides branding and website?
Yes! If you are interested in other design items, feel free to reach out and we can talk. Some common services I have done outside of my packages are motion graphics, website design maintenance, and 3D Animation.

What's included

Full Logo Suite
This includes your primary, secondary, and other variations of your logo.
Brand Assets
This includes any brand pattern (if applicable), Typography pairing, color palettes, exclusions zones + more. It also includes a brand video animation or a logo animation (it depends on what applies to your brand)
File Assets
This includes your raw files PNG, JPG, SVG + more. Also, your brand guidelines (.pdf)

Example projects