Visual identity design by Anastasia OryeshkinaVisual identity design by Anastasia Oryeshkina
Visual identity designAnastasia Oryeshkina
Cover image for Visual identity design
Three seconds. That's all it takes for someone to form an opinion about your brand. And that first impression can make or break a sale.
So, what message are you sending?
Let's create a brand experience so good, it not only captivates your audience in those crucial first three seconds but also turns them into loyal customers.

What's included

Brand Questionnaire
A comprehensive questionnaire designed to gather insights about you and your brand, ensuring we build a solid strategy for your custom designs.
Creative Direction
Based on the insights gathered in the questionnaire, we'll develop mood boards and explore style directions. This will help us refine your brand's aesthetic and ensure it aligns perfectly with your vision. We'll experiment with color palettes and typography styles to capture the essence of your brand.
Custom Logo Suite
Your logo suite will include a primary logo, a secondary logo and a favicon. Each element will be delivered in various file formats for maximum versatility and scalability.
Color Palette & Typography
We'll develop a comprehensive brand style guide that defines your core brand colors and typography. The color palette will include primary, secondary, and accent colors, along with their corresponding hex codes and usage guidelines. The typography section will specify primary and secondary fonts, ensuring consistent and legible branding across all platforms.
Mockups & Applications
To bring your brand to life, we'll create realistic mockups showcasing its application across various touchpoints. This may include mockups of your logo on business cards, social media profiles, product packaging, apparel or signage. These visuals provide a representation of your brand's potential and demonstrate how it will look in real-world scenarios.
Brand Guidelines
A detailed brand guidelines document will serve as a reference for maintaining brand consistency. This document will encompass all aspects of your visual identity, including logo usage guidelines, color specifications and typography rules. These guidelines will ensure that your brand remains cohesive across all platforms and communications.
FAQs
I work with a diverse range of brands, from personal brands and startups to established corporations. My expertise lies in understanding each brand's unique needs and creating tailored solutions that achieve their specific goals, regardless of their industry or size.
The timeline varies depending on the scope of the project. Typically, a complete branding project takes 2-3 weeks. I'll provide a detailed timeline upfront so you know what to expect and can plan accordingly.
My process begins with a deep dive into understanding your brand, your target audience, and your goals. From there, I develop a strategic creative direction, exploring various visual styles and concepts. We'll collaborate throughout the process, ensuring your vision is brought to life effectively. Finally, I deliver a comprehensive brand package, including a logo suite, style guide, and brand guidelines.
Anastasia's other services
Starting at$2,000
Duration2 weeks
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma
Brand Designer
Brand Strategist
Digital Marketer
Service provided by
5.00
Rating
8
Followers
Visual identity designAnastasia Oryeshkina
Starting at$2,000
Duration2 weeks
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma
Brand Designer
Brand Strategist
Digital Marketer
Cover image for Visual identity design
Three seconds. That's all it takes for someone to form an opinion about your brand. And that first impression can make or break a sale.
So, what message are you sending?
Let's create a brand experience so good, it not only captivates your audience in those crucial first three seconds but also turns them into loyal customers.

What's included

Brand Questionnaire
A comprehensive questionnaire designed to gather insights about you and your brand, ensuring we build a solid strategy for your custom designs.
Creative Direction
Based on the insights gathered in the questionnaire, we'll develop mood boards and explore style directions. This will help us refine your brand's aesthetic and ensure it aligns perfectly with your vision. We'll experiment with color palettes and typography styles to capture the essence of your brand.
Custom Logo Suite
Your logo suite will include a primary logo, a secondary logo and a favicon. Each element will be delivered in various file formats for maximum versatility and scalability.
Color Palette & Typography
We'll develop a comprehensive brand style guide that defines your core brand colors and typography. The color palette will include primary, secondary, and accent colors, along with their corresponding hex codes and usage guidelines. The typography section will specify primary and secondary fonts, ensuring consistent and legible branding across all platforms.
Mockups & Applications
To bring your brand to life, we'll create realistic mockups showcasing its application across various touchpoints. This may include mockups of your logo on business cards, social media profiles, product packaging, apparel or signage. These visuals provide a representation of your brand's potential and demonstrate how it will look in real-world scenarios.
Brand Guidelines
A detailed brand guidelines document will serve as a reference for maintaining brand consistency. This document will encompass all aspects of your visual identity, including logo usage guidelines, color specifications and typography rules. These guidelines will ensure that your brand remains cohesive across all platforms and communications.
FAQs
I work with a diverse range of brands, from personal brands and startups to established corporations. My expertise lies in understanding each brand's unique needs and creating tailored solutions that achieve their specific goals, regardless of their industry or size.
The timeline varies depending on the scope of the project. Typically, a complete branding project takes 2-3 weeks. I'll provide a detailed timeline upfront so you know what to expect and can plan accordingly.
My process begins with a deep dive into understanding your brand, your target audience, and your goals. From there, I develop a strategic creative direction, exploring various visual styles and concepts. We'll collaborate throughout the process, ensuring your vision is brought to life effectively. Finally, I deliver a comprehensive brand package, including a logo suite, style guide, and brand guidelines.
Anastasia's other services
$2,000