Experienced brand designer specialising in creating unique and captivating visual identities that communicate your company's message and values. The Process First we would have a kick off call to understand your project and brief. Then based on the brief we would follow the below process: Define Before embarking on any branding project it is vital to interrogate the existing brand, its competitors and the current/future market, so an e#ective roadmap can be defined, to deliver e#ective results. We work with key stakeholders through workshops and audits to create a detailed plan on how the brand will be developed. Activities will include: - Brand Workshop/s - Competitor Analysis - Brand Audit - Brand Architecture - Brand Messaging - Creative Strategy Design Once a detailed plan is defined, development of concepts can be explored that will e#ectively communicate the business and brand to the target audience. We will then apply those concepts to a range of key project deliverables, to enable stakeholders to understand and visualise these ideas in context. Activities would normally include: - Logo Design - Corporate Identity - Messaging & Copywriting (tone of voice) - Art Direction - Illustration - Brand Guidelines Deliver Following an approved route, we will set about crafting a consistent and cohesive suite of brand communications, both on & offline, from print & packaging, marketing & advertising to websites & other digital applications. We are also fully experienced in managing this process with clients and preferred external suppliers. Activities would normally include: - Brand Guidelines - App and Website - Social Media - Marketing Collateral - Merchandise - Signage - Brochures and Flyers