Brand Identity Design

Stefan Hadžović

(0)

Starting at

2,000

About this service

Summary

When it comes to your brand identity, I ensure attention to detail, creating modern brand book design. Expect a minimalist and vibrant aesthetic that adheres to the highest industry standards.

Process

I believe all great design projects stem from a strong sense of communication between the designer and client.

I design to simplify user journeys and create aesthetically pleasing interfaces.

My design process is divided into these 6 phases:

Research Before any collaboration can start, I make sure to familiarize myself with the product and client at hand. After conducting competitor research and a needs analysis, I present my idea of the best approach.

Sketches & Wireframes Once I get the “go” from the client, I proceed in the sketching phase. This has me test layouts, sizes, proportions and usability. I enjoy going back to the client with the initial ideas, to get more depth in the brief.

Component Creation Whether the project is a simple logo or a full website, I pay a lot of attention to detail as I create the components and ensure consistency as well as usability across the board on multiple platforms.

Visualisation & Ideation I go through the user flow as well as a wide array of instances and use-cases to make sure the design is clear and in alignment with the clients’ wishes, as well as the public’s expectations.

Prototyping This is the phase where the design really comes to life as I add visual elements, copy examples and define the overall visual style. This results in a fully functioning prototype the client can use to give additional feedback to.

Delivery Final phases include presentation for clarity, and preparation of all files for delivery.

What's included

Logo Design
Crafting a unique visual representation that encapsulates your brand essence, leaving a lasting impression.
Colour Palette
Choosing a harmonious palette that resonates with your brand's personality, evoking emotions and visual cohesion.
Typography
Selecting distinctive fonts to convey your brand's tone, ensuring clarity, and reinforcing a consistent visual language.
Brand Guide Book
A comprehensive manual defining your brand's visual elements, guiding their usage for a cohesive and impactful brand identity.

Example projects