Senior Brand Identity & Logo Design (Senior Brand Consultant)

Pro

Joaquin Cardelli

Starting at

300

/wk

About this service

Summary

As a Senior Visual Designer and DiCom Specialist (UBA), my service focuses on creating a Strategic Brand Identity, moving beyond simple logo design. I offer a rigorous, methodological approach to developing robust and scalable visual systems that function as long-term business assets.

My experience covers leading branding and identity across a wide array of sectors, allowing me to understand diverse market needs: from Gastronomy (Orilla Bar & Grill, Editor Pizza) and Hospitality (Urbanica Hotels) to Construction/Industrial (GD88, Gopelia Metal Works, Colibrí), Healthcare (Hospitals), and Communication Services (Translation Agencies).

This versatility enables me to design logos and systems that are technically flawless (with vector precision) and that are strategically aligned for your brand’s future growth, ensuring absolute consistency across all touchpoints, whether physical (OOH) or digital (Social Media). The result is a unique and powerful visual identity that maximizes your brand’s impact and memorability.

What's included

Primary Logo & Brand Mark Files
Final vector files (AI, EPS, SVG) for all usage contexts (print/digital), including color variations (CMYK, RGB, Hex).
Brand Guidelines & Usage Documentation
A concise document detailing color palette, typography hierarchy, logo clear space, and improper usage rules.
Secondary Logos and Visual Assets
Delivery of complementary logo variations (e.g., stacked, favicon, mono-line versions) for flexible application across platforms.

Example projects