Logo Design Process

This is how a typical logo design process works.

Requirement gathering (via a form)

Discovery meeting (optional, if I have any follow-up questions)

Research (Study the form, analyze competition and target audience, build brand personality)

Brainstorm (experiment with logo lockups and executions)

Digitization (Fine-tune some options and build a detailed thought process for 3 directions)

Feedback

Repeat steps 5 and 6.

Finalization and shipment (Build a PDF defining the logo concept, basic usage guide, primary colors, and mockups)